It’s becoming harder and harder to differentiate your business based on products alone. Therefore brands need to focus on the customer experience, both today and going forward. And if you own a B2B business, it appears that satisfying Gen X (those born between 1965 and 1981) customers may very well be crucial for your bottom […]
The post How to Create a B2B Client Experience For Gen X Customers appeared first on Convince & Convert.

