Instagram Adds Stories Likes to Provide Insight on Viewer Engagement

The option provides a low-touch way to engage with Stories, which could have a big impact.

Snapchat Shares New Data on the Value of its ‘High Impact’ Ad options

The study looks at how Snap’s most prominent ad options can drive brand awareness and direct campaign performance.

Snapchat Will Enable Top Creators to Insert Mid-Roll Ads into Their Stories in New Monetization Test

It’s the latest in Snap’s push to build a more sustainable funding system for creators in the app.

Should You Use Hashtags on LinkedIn? [Poll]

LinkedIn has been putting more emphasis on hashtag use of late – but do they really help to improve your post performance?

Multiplayer VR Horror Paranormal Hunter Gets Free Demo

Multiplayer VR horror game Paranormal Hunter now has a free demo on PC for Meta headsets.

It’s a bit like Phasmophobia, but can it stand apart from its influences?

The XR Week Peek (2022.02.14): SteamVR headsets go beyond 3M, body-tracking leaked for Quest SDK, and more!

Happy San Valentine’s Day everyone! We are all in love with XR, so this is our day… and I also

The post The XR Week Peek (2022.02.14): SteamVR headsets go beyond 3M, body-tracking leaked for Quest SDK, and more! appeared first on The Ghost Howls.

Crew Gets Ready for Pair of Cargo Missions Launching this Week

A Russian cargo craft is at its launch pad counting down to a lift off tonight to resupply the International Space Station. Meanwhile, the seven-member Expedition 66 crew stayed focused on a variety of research activities while getting ready for another cargo mission due to arrive early next week. Russia’s ISS Progress 80 resupply ship …

Virtual Virtual Reality 2 Devs On Driving Yourself Like A Mech And Merging Consciousnesses

What happens when a metaverse shuts down? That’s the question driving the developers behind Virtual Virtual Reality 2, which debuted this week from one of VR’s most inventive studios.

Between Realities VR Podcast: Season 5 Episode 2 Ft. GetHip

In this week’s episode of the Between Realties VR Podcast, Alex and Skeeva are joined by GetHip, an up-and-coming VR YouTuber with 225,000 subscribers showing no signs of slowing down.

Competitive Sailboat Racing Coming Soon To Quest With MarineVerse Cup

MarineVerse Cup, a competitive VR sailboat racing game, is coming to the Meta Quest store in a few weeks.

Gleechi VirtualGrasp SDK Offers Dynamic Hand Interactions For VR Developers

Gleechi’s VirtualGrasp SDK is now available in early access, offering auto-generated and dynamic hand interactions and grasp positions for VR developers. 

McDonalds Files Patents for Metaverse Solutions

McDonalds has become the latest entrant to the Metaverse after it filed several patents to develop Metaverse goods and services, spanning from digital restaurants, cafes, and others, global media reported this week. Trademark Lawyer Josh Gerben tweeted the news on Wednesday, revealing ten patent applications the food and beverage giant had recently filed to the […]

Snap, Verizon Team Up for AR Super Bowl Experience

Snap Inc announced on Friday it would release a full pre-game augmented reality (AR) experience for this year’s National Football League (NFL) Super Bowl LVI event. Cooperating with global brands DraftKings Sportsbook, Frito Lay, Nissan, and Uber Eats, the Super Bowl debut will allow these brands to promote their brands with immersive AR adverts and […]

DREST Appoints Lisa Bridgett as CEO, Eyes Metaverse

Luxury styling game firm DREST has appointed Lisa Bridgett as Chief Executive in a bid to develop the  company’s management team and advance its expansion, it announced on Friday as seen by XR Today. Bridgett has formerly worked for massive brands such as Accenture, Ralph Lauren, Net-A-Porter, and Universal Music, and holds extensive experience in […]

What Is Meta Horizon Worlds?

As the Metaverse begins to take shape, the industry needs the contributions of virtual reality (VR) content creators. These creative workforces will populate the Metaverse with new and exciting experiences, ranging from gameplay and e-commerce to learning and collaboration.   Now, Meta Platforms Inc., formerly known as Facebook, has launched a solution that will make it […]

TikTok Warns Users to be Wary of Romance Scams Ahead of Valentine’s Day

Romance scams are on the rise, and TikTok’s looking to help users spot the warning signs to avoid potential harm.

How Social Platforms are Celebrating Super Bowl LVI

Here’s a look at the various ways in which you can join in the celebration around Super Bowl LVI via your favorite social apps.

TikTok Shares New Insights into the Impact of TikTok Clips in the Purchase Journey [Infopgraphic]

TikTok’s latest research report looks at the way that users and brands interact in the app.

Meta Launches New Metaverse-Aligned Ad Campaign for its Quest 2 VR Headsets

It’s the latest step in Meta’s growing campaign to own the next stage of digital connection. 

Open Brush Shares Footage Of Quest AR Passthrough Mode, Coming Soon

Open Brush shared footage of the upcoming AR passthrough mode, coming soon to the app on all platforms.

How To Watch Meta’s Foo Fighters Concert After The Super Bowl

Meta is hosting a Foo Fighters concert after Super Bowl LVI to promote its work building VR headsets and a platform for multiplayer virtual worlds. You don’t have to own a VR headset, though, to see the performance.

Here’s how to see the concert:

Psychedelic Puzzler ‘Squingle’ Shows Just Why Mixed Reality Trailers Are So Important

Squingle, the psychedelic puzzle game for PC VR and Quest, is one of those “so out there, it’s difficult to explain” type of experiences. And as VR games creatively explode in every possible direction, the more vital it becomes to pop a human into frame to visually explain just what the hell is going on and why […]

The post Psychedelic Puzzler ‘Squingle’ Shows Just Why Mixed Reality Trailers Are So Important appeared first on Road to VR.

‘Virtual Virtual Reality 2’ is a One-of-a-Kind VR Game That’s Not Ready for Launch

While we were hoping to bring you a full Virtual Virtual Reality 2 review today, the game unfortunately has a range of technical issues that have prevented us from finishing it. We’re going to delay our full review and recommend that anyone interested in buying the game waits to hear more about what the developers plan […]

The post ‘Virtual Virtual Reality 2’ is a One-of-a-Kind VR Game That’s Not Ready for Launch appeared first on Road to VR.

Station Crew Gets Ready for Russian and U.S. Cargo Missions

The Expedition 66 crew is getting ready for a pair of cargo missions launching from Kazakhstan and the United States next week. The Progress and Cygnus resupply ships will be delivering several tons of food, fuel, and supplies to replenish the seven astronauts and cosmonauts aboard the International Space Station. Russia’s ISS Progress 80 cargo …

Harmon Buys Apostera to Expand Automotive XR

Harman Intl, a subsidy of Samsung Electronics, announced on Thursday it had bought out Germany-based automotive tech firm Apostera to further develop the former’s product lineup of augmented and mixed reality (AR/VR) experiences. According to Harman, Apostera’s MR technologies would combine augmented reality (AR) with computer vision, machine learning, and sensors to build innovative software […]