Over the last few years, voice has become a popular mode for navigating the digital world – from looking up queries online to getting directions while driving. It is estimated that around 22% of internet users use voice commands to control their media and television devices and, around 40% of smartphone users feel that voice […]
Author: InternetNews
Is Virtual Reality?the Future of Customer Service?
Ask most people what the biggest benefits of virtual reality (VR) will be, and they’ll often talk about the innovation possible in the entertainment world. However, the more we experiment with VR, and it’s potential, the more opportunities we discover in virtually every landscape. As VR continues to become more efficient and affordable, companies […]
Unity VisualLive Review: AR Construction
Used correctly, extended reality could change the way we work forever. The technology is already having a direct impact on communication and collaboration. Teams are using virtual reality tools to connect with colleagues in digital office spaces. Professionals are guiding fieldworkers through complex tasks from a distance using AR and MR. Even the way we […]
New To VR? Start Here – Quest 2, PC VR, PSVR Christmas Guide
Just got a VR headset for Christmas and don’t know where to start?
We’ve got you covered – here’s our Christmas guide for new Quest 2 and VR headset owners.
Year In Review: The Biggest VR & AR Stories Of 2021
We’re looking back at the year that was – here are the biggest VR/AR stories of 2021.
Quest 2 Will Have ‘Long Life’, Project Cambria Still Due In 2022 – Meta
Meta has reconfirmed that Project Cambria launches in 2022…
…and that it will not be replacing Quest 2.
Happy XR Winter Holidays 2021!
It’s that time of the year again where I wish you great Winter Holidays! I can’t believe another year has
The post Happy XR Winter Holidays 2021! appeared first on The Ghost Howls.
Quest Store Holiday Sale Begins, Deep Discounts on Top Titles & Bundles Ending December 26th
– – — – – We’d like to wish all of our readers, those who make Road to VR possible, a very happy and healthy holidays. Thanks to your support, we’ll be looking forward to a productive 2022 and beyond. We simply can’t exist without you. Make sure to join our coverage of CES 2022 […]
The post Quest Store Holiday Sale Begins, Deep Discounts on Top Titles & Bundles Ending December 26th appeared first on Road to VR.
Emodo Builds Broadway Ad with New AR Studio
Ericsson subsidiary Emodo, which offers audience, inventory and creative advertising solutions, has launched a Creative Lab along with a company-first, 5G-backed augmented reality (AR) campaign. In an announcement last week, the Emodo Creative Lab revealed its first AR mobile advert campaign, which teleports users to Times Square in New York City with an AR-powered snow […]
HTC VIVE Powers First VR Headset for Theme Parks
Busch Gardens Williamsburg, a world-famous theme park, is updating its popular motion simulator attraction to host ‘Battle For Eire,’ a virtual reality (VR) immersive adventure based on Norse mythology. Collaborating with Dreamset and HTC VIVE, the Virginia-based theme park is now delivering an immersive and interactive story that can host up to one thousand people […]
The Metanaut: Exploring How the Metaverse Works
The Metaverse, the successor to the internet and next communications platform, comes from its origins in science fiction, and like many inventions, fantasy becomes real through its expression in science and experimentation. The word derives from a portmanteau meaning “beyond” and “Universe,” and initially rose to prominence after Neal Stephenson published his novel ‘Snow Crash’ […]
The Benefits of AR/VR as a Marketing Tool
XR Today’s Rory Greener hosts Sam Field, Director of Creative Technology, Yahoo. Watch and subscribe on YouTube. In this session we discuss: The conception and execution of the ‘Charli Cohen x Pokémon’ collection and the Electric City project. What are the benefits of an interactive advertising tool, such as AR/VR or MR? What role will […]
Creating Video Ads That Convert on Facebook, Instagram, and YouTube
Sick of lackluster campaign results? Wondering if video ads could be the answer but you need a framework to create video ads that convert? To discover a complete guide to creating effective video ads across multiple platforms including how to write a script, mistakes to avoid, and tips on filming, I interview Matt Johnston.
Guest: Matt Johnston | Show Notes: socialmediaexaminer.com/490
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Mapping the Social Media Landscape [Infographic]
The social media landscape may extend further than you think, with competition rising from Asian-based players.
Clubhouse Launches Saved Replays, Unveils New App Icon
The capacity to save Clubhouse chats for later will expand the value of your broadcasts.
A Look Back at Instagram’s Various Attempts to Copy TikTok in 2021
A seasonal-themed retrospective of all the ways in which Insta has taken inspiration from TikTok this year.
Meta Announces Updates to its Ad Campaign Set-Up Process to Better Align with Primary Objectives
The new process aims to streamline the ad set-up process by reducing your objective options.
A comprehensive list of publishers of VR games
The demo of our fitness XR game HitMotion: Reloaded is now complete, and we are evaluating the possibility of partnering
The post A comprehensive list of publishers of VR games appeared first on The Ghost Howls.
6 Ways to Integrate SEO Across Teams
When I started in digital marketing, I splattered meta-data and keywords into content like Pollock. I am not proud of this because not only does this date me, but it is also horrifically against best practices as we see them today. If you ever read anything along the lines of “California vacation lovers and those […]
The post 6 Ways to Integrate SEO Across Teams appeared first on Content Marketing Consulting and Social Media Strategy.
Modified Russian Propulsion Module Departs Station
A modified Russian Progress propulsion compartment used to deliver the five-ton Prichal docking module to the International Space Station successfully undocked from the Prichal module at 6:03 p.m. EST. The spacecraft arrived and docked to the Nauka module on the Earth-facing side of the Russian segment Friday, Nov. 26, two days after lifting off from the Baikonur Cosmodrome in Kazakhstan Wednesday, Nov. 24. Prichal, named for the Russian word for “pier,” has five available …
Monkey Kingdom Hosts Steve Aoki Metaverse Concert
Metaverse platform Monkey Kingdom is celebrating the successful launch of its Solana blockchain-based virtual environment with a Christmas party performance with award-winning DJ, Steve Aoki. Hosted on the Cryptovoxels Metaverse event space, the Grammy-nominated artist will kick off an hour-long set on a “temple-inspired” immersive stage. Taiwanese artist Dizzy Dizzo will also open the concert. […]
Engage Lauds Successful Year of XR Learning
There are several virtual reality (VR) immersive education and remote collaboration tools available in the wake of the Covid-19 pandemic, with extended reality (XR) solutions such as Spatial, Horizon Workrooms, Glue, and many others seeking to meet the growing demand. The Waterford, Ireland-based ENGAGE development team is working tirelessly to provide an up to date […]
Vuzix, AMA Step Up Global AR Smart Glass Efforts
Leading smart glasses and augmented reality (AR) solutions manufacturer Vuzix announced on Tuesday that Atlantic Mobile Accessories (AMA) hasd ordered additional purchases to deploy for remote assistance solutions. AMA, a European Value-Added Reseller (VAR) for the Rochester-based enterprise, has developed a smart workspace solution for frontline workers and remote experts tailored to businesses. The Rennes, […]
Varjo VR-3 vs Oculus Quest 2
As virtual reality continues to promise incredible benefits to companies, more business leaders are on the hunt for the right technology. With an effective VR strategy, organisations can improve team collaboration, boost workplace performance, and reduce the need for business travel. The first step towards a future of XR innovation, however, is finding the right […]