Weekly News Round-Up: Friday, August 22, 2025

Meta’s latest Hypernova specs could be more than just another AR vanity project. They’re quietly positioning these wearables to replace your smartphone entirely – and unlike previous moonshots, there’s enterprise utility baked in from the start. The question isn’t if it’ll work – it’s how soon we’ll all be issuing Teams invites through our glasses. Elsewhere, we’re seeing XR finally […]

Meta Rolls Out Changes to Its Ad Billing Settings

Meta will now charge you at launch for your campaigns.

X Publishes Guide to NFL Engagement and Opportunities

New insights to help you plan for the upcoming NFL season. 

TikTok Joins INTA Counterfeit Goods Education Initiative

TikTok will look to expand its efforts to combat fake product listings. 

YouTube Adds Artists Engagement Options to Music

Some new additions to mark YouTube Music’s 10th birthday.

Google Hasn’t Yet Decided Whether To Release Its Own Glasses

Google hasn’t yet decided whether to release its own smart glasses, or just provide software for others, the company told Bloomberg.

Snap May Need To Raise Outside Funds To Ship Its AR Specs

Snap may need to raise money from outside investors to ship its Specs AR glasses, and has even discussed spinning it off as a separate company, The Information reports.

Syberia VR Confirms November Launch On Quest 3

Syberia VR recreates the classic adventure this November on Quest 3.

Super RC Races Onto Quest From Ultrawings Developer, Trailer & Discussion

Build cars and take them to the track in Super RC, racing onto Quest headsets soon from the developer of the Ultrawings series.

Why we don’t have the “killer app” of mixed reality

I have always been a fan of mixed reality, and over the years I have always tried to push the boundaries with this technology: in 2019 I launched with my team a mixed reality fitness game before MR was cool, I’ve published many experiments about blending the physical with the virtual, and I have advocated […]

The post Why we don’t have the “killer app” of mixed reality appeared first on The Ghost Howls.