Instagram Publishes Three New Guides to Help Brands Maximize their Holiday Marketing Efforts

The guides provide a range of tips and considerations to help maximize your IG approach this holiday season.

Bonelab Trailer Reveals Imminent Release On Quest & Steam

Highly anticipated physics playground Bonelab releases…Thursday!

Pico Is Planning A Horizon Worlds Clone For Early 2023

Pico says it is planning a world-building toolset for making content in VR much like Meta’s Horizon Worlds.

Pico 4 vs Quest 2 Specs & Features: Weight, Resolution, Field of View, Passthrough & More

Here’s a detailed specs & features comparison between Pico 4 and Quest 2:

New ‘Bonelab’ Trailer Reveals Surprise Release Date, Unique Avatar-swapping Gameplay

Bonelab the anticipated followup to VR physics sandbox adventure Boneworks (2019), is due to launch next week after a surprise release date announcement from developer Stress Level Zero. Along with the game’s release date, new Bonelab gameplay shows a unique avatar-swapping mechanic. Developer Stress Level Zero has been quietly toiling away on Bonelab over the last few years… […]

New Crew Adjusts to Life on Station as Maintenance, Research Continue

Three International Space Station crew members are getting used to life on orbit as another set of crewmates gets ready to return to Earth after a six-month mission in space. In the meantime, orbital maintenance to ensure the station remains in tip-top shape and microgravity research to improve life for humans on and off the …

Salesforces Partners with Meta Amid XR Push

This Tuesday, Salesforce developers of customer relationship management (CRM) cloud services announced a significant partnership with Meta’s messaging platform Whatsapp to integrate its business tools into Salesforce’s product portfolio. The alliance secures Salesforce customers with Whatsapp for Bussiness cloud APIs for communications, broadcasting, and automation. Mark Zuckerberg, CEO and Founder of Meta Platforms, explained that customers […]

Keeping up with T-Mobile’s XR Accelerator Programme

Global telecommunications firm T-Mobile is moving forward with full force for its extended reality (XR) accelerator programme, which aims to match and support the modern demand for immersive talent, developers, and companies. The firm collaborates with XR developers, startups, and entrepreneurs to provide funding and resources to design 5G-ready immersive applications. The programme leverages Qualcomm’s […]

How AR Can Be Used to Improve Efficiency in Global Retail

The history of augmented reality (AR) started in 1968 at Harvard with the invention of the first AR head-mounted display (HMD) system. However, only in the recent decade, AR has gained the status of a technology with broad practical applicability. In 2017, Apple CEO Tim Cook, a huge augmented reality enthusiast, stating that AR could […]

Day 3 Preview of Sessions at the XR Summit 2022

The XR Summit 2022 continues with its third and final day of conversations and discussions on all things linked to virtual, augmented, and mixed reality (VR/AR/MR). Thursday will see some stellar companies and organisations join the Summit for round table talks on extended reality (XR), with keynote speeches starting at 16:00 BST along with four […]