‘Pokémon GO’ Developer Niantic Acquires WebAR Company 8th Wall

Niantic, the company behind Pokémon GO, the Lightship AR SDK, and more, announced this week that it has acquired 8th Wall, creators of AR development tools designed to run through web browsers with wide reach across devices. In what the company calls its “largest acquisition to date,” Niantic this week announced that is has acquired 8th Wall, […]

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US ‘ARmy’ Trials Microsoft, Taqtile Immersive Kit

Fort Stewart, a military base and census-designated place in Georgia, United States, has deployed augmented reality headsets to its 3rd Infantry Division forces, the US Army announced on Thursday. Soldiers trialling the new platform have remained at Georgia’s coastal region to gain feedback on early testing and implementation of the devices tasked with helping personnel […]

STYLY Tool Cuts XR Production Time 66 Percent

STYLY, a cloud-based application that gives augmented, virtual, and mixed reality (AR/VR/MR) content creators a place to showcase their work and collaborate, announced on Tuesday an update that significantly reduces production times for creating immersive experiences. STYLY released a new feature named Modifier, which reduces production times of extended reality (XR) experiences by 60 percent, […]

Opening the Firehose: What is Serious Gaming?

The Metaverse, a merger of spatial computing and the internet, aims to become the next platform for human connectivity after the Internet. The Web 3.0 system of interconnected virtual worlds requires an unprecedented level of cooperation, technological ingenuity, and interoperability to succeed. The gaming industry has become the precursor to the Metaverse, with decades of […]

Niantic Buys 8th Wall to Build Metaverse Experiences

This week, the developer of the augmented reality (AR) mobile game Pokemon Go, Niantic, announced the monumental acquisition of 8th Wall, a veteran developer of webAR experiences. 8th Wall’s webAR engine enables brands and businesses to quickly create immersive experiences for mobile devices without requiring additional applications. The platform allows firms to use 8th Wall’s […]

Instagram Launches New Moderator Option for IG Live Streams

Now, broadcasters will be able to assign a moderator to help manage their streams.

Google Adds New Vehicle Ads Search Placement to Help Auto Sellers Align with Evolving Search Trends

The new ad placement will help auto sellers get their ads in front of searchers at just the right time.

TikTok Closes in on New Deal to Store US User Data in America, Inaccessible by Chinese Groups

The deal would see Oracle become a key data partner for the app.

Instagram Stats that Every Social Media Manager Should Know [Infographic]

A collection of insights into Instagram’s huge audience and usage trends.

Tactical FPS The Patcher Hosts Second Open Beta On Steam

The Patcher’s second open beta test is underway on Steam following a successful Kickstarter campaign. #ad