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Upload VR Showcase 2021

Upload VR Showcase 2021: Everything Announced

Need the scoop? No problem – here’s everything announced at the Upload VR Showcase 2021!

‘The Matrix’ Movie Effects Pioneer & Former Magic Leap Exec Reveals ‘Tragic Story’ of Startup’s Recent Struggles

Magic Leap has had a rough couple of years, highlighted by high-profile executive departures, lawsuits, troublesome patent shuffles, and massive layoffs.

Despite this, things seem to have calmed down at the augmented reality startup under Peggy Johnson, but there are still questions as to how things went awry under the old regime.

• Don’t Miss: Magic Leap Experiencing Yet Another Major Executive Shake-Up, Report Says

Most former Magic Leap staff have remained tight-lipped, but now one major former executive is finally shedding some light on the situation.

Magic Leap’s former senior vice… more

Google Extends AR Search Lead Over Apple with Landmark Recognition for Google Lens

This week, Apple unveiled its own version of Google Lens in the form of Live Text.

In response, Google just hit back with a new feature for its visual search tool called Places, a new search category that can recognize landmarks and return information on them within the camera view, which Apple touted as a capability of Live Text during its WWDC keynote.

Don’t Miss: Nintendo Crafts AR Experience via Google Lens for Pokémon Sword & Shield Game Packaging

Places for Google Lens, which is available now worldwide, uses image recognition and Google Earth’s 3D map assets to identify locations… more

Magic Leap Experiencing Yet Another Major Executive Shake-Up, Report Says

Just when everything seemed settled over at Magic Leap, it turns out that the internal tumult is still in play.

Now, just as newly minted CEO Peggy Johnson has managed to fully position herself publicly as the new leader of the struggling augmented reality startup, more executive departures have begun.

• Don’t Miss: Magic Leap Made Me Cry, Probably for the Last Time. Here’s Why That’s the Good News

Magic Leap’s chief operating officer Henk Vlietstra, chief patent officer David Lundmark, and chief technology officer Paul Greco are all exiting the company according to a report from Business… more

Join Loki on His Time-Traveling Adventures with This Snapchat Lens

Like its predecessors WandaVision and Falcon and the Winter Soldier, Marvel’s latest series for Disney Plus, Loki, has its own augmented reality experience.

However, while the former titles did not debut their AR content until just ahead of their respective season finales, the latter arrives just in time for the debut of the God of Mischief’s time-traveling exploits.

Don’t Miss: The Best Marvel Movie Scenes Featuring Augmented Reality Concepts That We Might Use in the Near Future

For Loki, Disney Plus has opted to publish its AR experience as a Sponsored Lens on Snapchat. The experience… more

Microsoft Emerges from the Trenches with More Details Behind the Army Edition of HoloLens 2

When we got our first look at US Army soldiers testing Microsoft’s modified HoloLens 2 last year, it still looked very much like the commercial edition, with some additional sensors attached.

Today, the prototype Integrated Visual Augmentation System (IVAS), produced under an initial $480 million contract, looks much more like battle-ready technology, with a much larger visor and sensors bundled in a rugged-looking, beige enclosure.

Don’t Miss: US Military Shows Off Modified HoloLens 2 Augmented Reality System

Now that the US Army has extended a five-year, $21 billion contract (with a… more