Future Uses for Spatial Computing Technology

Spatial computing technology is an extremely influential technology that will change the way that humans see, hear, and touch their surroundings. It allows people to interact with 3D data to create a virtual simulation of…read more

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How to Use Social Media to Increase Online Holiday Sales

The much-anticipated time of the year is almost here – yes, the holiday season! Brands work hard to make their customers feel excited during this joyful period. It’s also the perfect opportunity to increase sales…read more

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6 Helpful Tips for Marketing Furniture Pieces on Social Media

In the digital realm, where aesthetics reign supreme, discovering the secrets to marketing furniture pieces on social media is a game-changer. Delve into a realm where images and stories meld, where comfort meets style in…read more

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‘The Light Brigade’ Unveils Massive Free Content Update, Available Now for Meta Quest 2 + Pro

We’re ecstatic to bring you an enormous update to The Light Brigade on Meta Quest 2 + Pro. This isn’t just an ordinary update—it’s packed…

Latvia to Host NATO 5G Test Bed for Military XR

The North Atlantic Treaty Organisation’s (NATO) Allied Command Transformation has inked a deal with Latvia to host member-states for a novel 5G test bed for military-grade emerging technologies, including extended reality (XR). In an announcement this week, the Latvian Ministry of Defence stated it had signed a Memorandum of Understanding (MoU) with NATO’s Allied Command. […]

APAC Businesses to Gain Expanded VR Training Opportunities

This month, Start Beyond partnered with US enterprise-grade VR training platform provider Strivr to revolutionize immersive learning for APAC end users. Start Beyond partnered with Strivr via its Partner Program, which aims to find immersive industry expert firms to accelerate the effectiveness and adoption of VR training. Start Beyond is working with Strivr to bring […]

How Google and Adobe are Bringing AR Experiences to Retail

Today, Rock Paper Reality (RPR) collaborated with Google and Adobe to enhance cross-platform AR retail experiences and promote commercial XR opportunities for in-person businesses.  Patrick Johnson, CEO and Founder of Rock Paper Reality, remarked:  The potential for any brand to tell stories beyond their traditional storefront or page, elevating how their audiences discover and engage […]

What is the Role of Generative AI in AR Shopping?

Augmented Reality (AR) shopping has revolutionized the retail industry by offering customers an immersive and interactive shopping experience. By blending the virtual and real worlds, AR shopping significantly boosts customer engagement and experience, leading to increased sales and conversion rates. Moreover, it can also reduce return rates and costs, making it a cost-effective and efficient […]

Leveraging the LinkedIn Algorithm for Maximum Exposure

Want more people to see your LinkedIn content? Wondering which signals the LinkedIn algorithm uses to assess and rank your content in the feed? To discover how to take advantage of the LinkedIn algorithm to maximize your exposure, I interview Richard Van Der Blom.

Guest: Richard van der Blom | Show Notes: socialmediaexaminer.com/578

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Can Threads Still Capitalize on Early Interest?

Has the opportunity for Threads already passed?

New Report Provides Insights Into How to Drive Customer Loyalty Amid Connective Shifts

The report looks at what consumers expect from brands, and how to drive enhanced loyalty. 

TikTok’s AR Effect House Comes Out of Beta Mode

TikTok’s Effect House is a key link to the evolving opportunities of AR.

TikTok Outlines Enhanced Transparency Measures, in Compliance With EU DSA Regulations

The new tools provide more insight into how TikTok uses user data, and how brands are targeting their ads based on the same.

Magic Leap 1 AR Headset Will “Cease To Function” In 2025

Magic Leap 1, the first consumer AR headset, will “cease to function” from 31 December 2024.

Gazzlers Releases Next Month For Quest 2, PSVR 2, Pico & PC VR

Gazzlers arrives next month on Quest 2, PSVR 2, Pico and PC VR.

Vampire: The Masquerade – Justice Releases This November: Here’s Our Gamescom Hands-On

Vampire: The Masquerade – Justice releases this November.

Here are our teeth-on impressions of the blood-sucking title:

Apple Reportedly Testing New OLED Microdisplay Suppliers For Future Vision Headsets

Apple is reportedly testing new OLED microdisplay suppliers to increase the production scale of future Vision headsets.

Hands-on: ‘Vampire: The Masquerade – Justice’ Could Be a Better VR ‘Hitman’ Game Than ‘Hitman 3’

Fast Travel Games gave us a hands-on with Vampire: The Masquerade – Justice on Quest 2, the studio’s upcoming single-player adventure RPG set in the ‘World of Darkness’ universe. The vertical slice offered up an intriguing look into the game’s stealth combat mechanics, all of which feel pretty Hitman-esque, albeit with a sufficiently paranormal bend—not to mention […]

Major ‘The Light Brigade’ Update Brings New Player Classes, Items, Levels & More

Funktronic Labs released a massive update today to its roguelike shooter The Light Brigade (2023), which includes new player classes, tactical items, power-ups, levels and more. Called the ‘Memories of War’ Update, the new content drop is rolling out today to SteamVR, Quest 2, and PSVR 2, including a bunch of new stuff. Check out […]

PSVR 2 is Missing a Critical Mass of Compelling Exclusives, But There’s No Telling When More Will Come

It’s been six months since Sony launched PlayStation VR 2, handily one of the best pieces of consumer VR hardware we’ve laid eyes on. While the headset is undeniably great, Sony’s content strategy hasn’t been. Beyond a handful of launch titles, PSVR 2 didn’t really explode out of the gate like we hoped, and a future […]

Crew Handovers Continue as Four Members Near End of Six-Month Research Mission

The eleven orbital residents aboard the International Space Station spent Thursday gearing up for a crew split as the four newest members continue to settle into their daily routines in weightlessness and four other Expedition 69 crew members prepare for their ride home to Earth. Two crews are in the process of swapping places as …

Decentraland to Host Metaverse Architecture Biennale

Decentraland and W3rlds are set to host the world’s inaugural Metaverse Architecture Biennale (MAB) 2023. Titled “Presence of the Future,” the major event is set to take place from 21 to 24 September. Some of the world’s top architectural creators and firms will gather for the virtual event, highlighting the Metaverse as a prolific tool […]

Four XR Developer Insights on Apple’s Vision Pro

In a recent Apple developer blog post, the firm chose to highlight the experiences of four XR insiders who spent time working at its Labs developer suite. Apple’s Developer Labs allow individuals to leverage the firm’s hardware, software, and resources to create applications across the Apple OS ecosystem – including visionOS, iPadOS, or iOS. The […]

Lenovo ThinkReality VRX: An All-In-One VR Headset

Virtual Reality (VR) is quickly emerging as one of the most valuable tools in the enterprise technology stack. Once considered a science-fiction concept by many, virtual reality has become a versatile, accessible, and scalable way to enable creativity, collaboration, and new brand experiences. For companies investing in the future of the metaverse, hybrid work, and […]

JigSpace, Alfa Romeo Showcase AR ‘Art Car’ at Dutch Gran Prix

Alfa Romeo’s F1 Team ORLEN partnered with globally renowned artist BOOGIE to create an Art Car promoting the Dutch Grand Prix this week. Using augmented reality (AR) solutions from JigSpace, the partnership saw Sauber Motorsport’s Yan Lefort, Commercial Director, and Christian Dautenheimer, Head of Brand Management, collaborate to realise the project. The joint effort began […]