TikTok Provides New Tips on the Value of its ‘Instant Page’ Ad Display Option

Instant Page enables brands to set-up a lightweight display within TikTok itself, reducing load times and improving responsiveness.

Zuckerberg Defends Metaverse Development After Online Backlash

Meta’s metaverse looks bad now, but will early critiques end up limiting the potential of the technology?

Deisim Moving From App Lab To Quest Store On September 1

God sandbox title Deisim is moving to a full store release on Quest next month, after being available for more than a year on App Lab.

The metaverse enters the Gartner hype cycle (but with a 10+ years outlook)

Ten days ago, the business analysts at Gartner released their “Hype Cycle” for 2022, and inside there are references to some of the technologies that we in the immersive community care about, in particular the metaverse. Gartner Hype Cycle for Emerging Technologies A small primer in case you don’t know what is the Gartner Hype […]

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New Logitech VR Accessory Aims to Bring One of Index’s Best Features to Quest 2

Logitech this week announced a new VR accessory which aims to bring the great off-ear audio solution of Valve’s Index headset to Quest 2 Valve’s unique off-ear headphones were a elegant solution for powerful yet comfortable audio on the company’s Index headset which launched back in 2019. The off-ear headphones approach means the headphones don’t […]

Dragon Splashes Down With Scientific Cargo for Analysis

SpaceX’s uncrewed Dragon cargo spacecraft splashed down at 2:53 p.m. EDT Saturday, Aug. 20, north of Cape Canaveral off the Florida coast, marking the return of the company’s 25th contracted cargo resupply mission to the International Space Station for NASA. The spacecraft carried more than 4,000 pounds of valuable scientific experiments and other cargo back …

Emirates NBD, Microsoft Partner for Metaverse Accelerator

Emirates NBD, one of the largest lenders in the Middle East North Africa (MENA) region, announced on Wednesday it had opened an accelerator programme for startups seeking to promote customer experiences in the Metaverse. The ten-week-long programme will help startups create value, gain experience, and expand the region’s metaverse tech stacks, with a demo set […]

Canon EOS VR to Democratise VR Filmmaking

The advent of 360-degree filmmaking has seen the rise of a new genre of documentaries to captivate audiences, with numerous directors entering the domain of immersive storytelling. Novel camera systems have empowered such creative works, with filmmakers gaining access to democratised, streamlined systems to capture volumetric video on-the-fly and with minimal setup. XR Today spoke […]

Musk Will Seek Evidence from Twitter’s Former Product Chief as He Looks to Exit His Takeover Deal

Musk’s legal team continues to chase options to prove that Twitter has been misleading the market.

The Biggest Milestones in B2B Social Media [Infographic]

A look at how social media has emerged as a key B2B marketing tool.

The Map to Creating Your Own Content Calendar [Infographic]

A content calendar will help you stay on track, while also ensuring that all of your content initiatives remain focused on your key strategic goals.

YouTube Announces New Targeting Options for CTV Campaigns, Improved CTV Buying Tools

Connected TV has become a key consumption trend, which provides more opportunities for advertisers.

Mothergunship: Forge Gets Cozy In New Update Available Now On Quest And PC VR

Mothergunship: Forge’s first major content update has arrived on Quest 2 and SteamVR, adding new weapon parts, a beta co-op campaign and more.

‘Red Matter 2’ Review – An Immersive Answer to Quest’s Arcade Offerings

Red Matter 2 has arrived on Quest 2 and stands out as an immersive single-player adventure against a backdrop of Quest’s arcade-focused library. But does the gameplay of this sci-fi puzzler match its stand-out graphics? Read our full review of Red Matter 2 to find out. Red Matter 2 Details: Available On: Quest 2, SteamVR Release Date: August 18th, […]

Dragon Departs Station to Return Scientific Cargo to Earth

At 11:00 a.m. EDT, flight controllers on the ground sent commands to release the uncrewed SpaceX Dragon spacecraft from the forward port of the International Space Station’s Harmony module. At the time of release at 11:05 a.m., the station was flying about 259 miles over the Pacific Ocean. The Dragon spacecraft successfully departed the space …

Dragon Resupply Ship Departing Station Live on NASA TV

Live coverage of the departure of SpaceX’s uncrewed Dragon cargo spacecraft from the International Space Station is underway on NASA Television, the agency’s website, and the NASA app. Ground controllers at SpaceX in Hawthorne, California, will send commands at approximately 11:00 a.m. EDT for Dragon to undock from the forward port of the station’s Harmony …

Filming ‘This is Bike Life’ with Canon’s EOS VR

In this session we discuss the following: 1) The technologies behind CANON’s EOS VR immersive filming solution 2) The inspiration behind Bucaria’s ‘This is Bike Life’ short film 3) The future of immersive technologies as a medium of artistic expression If you’re looking for more information on this topic visit Fovrth Studios at https://gofovrth.com/ and […]

3 Good Reasons To Attend XR Summit 2022 

Even in today’s transformative world, events are still some of the best places to learn about disruptive technology and innovative companies. For those interested in the incredible landscape of Extended Reality, an immersive event offers a peak behind the curtain of pioneering companies and products. XR Summit 2022 promises to be a must-attend conference for […]

Pico, NeXR Tweet Excitement for Gamescon 2022

Gamescon is set to take place in Cologne, Germany this month with a huge list of attendees across the gaming, extended reality (XR), and developer industries. Nearly 1,100 exhibitors from 53 countries will attend the massive event, including Activision Blizzard, Amazon Web Services, TikTok, Pico Interactive, Sega Europe, AMD, and many others. The countdown is […]

NEWVIEW Awards Introduces Big Prize-Pool

This month, Psychic VR Lab, the parent company of STYLY, a popular extended reality (XR) content creation and distribution platform, announced the NEWVIEW Awards 2022 to promote the work of XR digital artists. ??????NEWVIEW AWARDS 2022??? ??????/?????/??????XR?????????? 5?????????????Create a Melting Reality? ??????????????? ENTRY Period?2022.8.8>> 2022.10.31 pic.twitter.com/CoCQWVLlw9 — NEWVIEW (@NEWVIEW_PROJECT) August 8, 2022 Event applications are […]

3 Facebook and Instagram Marketing Strategies That Convert

Asking yourself whether ads still work on Facebook and Instagram? Wondering what’s working for other businesses? To discover three ad strategies proven to convert on Facebook and Instagram, I interview Allie Bloyd.

Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/524

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Pinterest Launches New Streamlined In-App Purchase Process for Shopify Merchants

Pinterest’s ‘Hosted Checkout’ will make it easier for users to go from discovery to purchase.

Reddit Announces New Developer Platform to Facilitate Additional Tools and Functions

The new developer platform will facilitate the creation of new Reddit research and ad placement tools.

WhatsApp Launches New Desktop App for Windows PCs

Another way to keep track of your WhatsApp interactions.

TikTok Outlines its Preparations for the Upcoming US Midterms

As TikTok’s influence grows, it becomes an even bigger focus for political campaigners.