Google Ventures Invests $12M in SideQuest to Create Main Content Hub for XR Ecosystem

SideQuest, the sideloading software and unofficial app store for Meta’s Quest and Quest 2, announced it completed a $12 million Series A investment, this time led by Google’s investment arm, Google Ventures (GV). Founded in 2019 by Belfast-based team Orla and Shane Harris, SideQuest has essentially become the de facto unofficial app store, not to […]

Crew Explores Space Effects on Humans, Foams Before SpaceX Crew Launch

The seven-member Expedition 68 crew continued its science activities on Tuesday exploring how microgravity affects biology and physics. Back on Earth, three astronauts and one cosmonaut are less than a day away from launching to the International Space Station. NASA Flight Engineers Frank Rubio and Bob Hines targeted their biology studies on what is happening …

SandboxVR Taps Vicon For Global Expansion

Motion measurement firm Vicon has inked a series of contracts with Sandbox VR, one of the world’s top firms for location-based virtual reality (LBVR) services to open six fresh global locations. The partnership comes as Vicon backed the 2019 launch of the Amber Sky 2088 experience, which leveraged Sandbox VR’s true free roam immersive experience. […]

Snapchat Still a Good Marketing Tool, Says Partner Exec

Following a disappointing second quarter (Q2) earnings report, augmented reality (AR) firm Snap confirmed it would lay off 20 percent of its 6,400 employee workforce in August. Additionally, in August, Snap shelved its AR-ready drone Pixy after four months on the market. However, the firm’s AR smart glasses are still going strong, with AR content […]

NBCUniversal, Ready Player Me Launch Classic Monsters NFTs

On Monday, NBCUniversal collaborated with Ready Player Me to bring the movie studio’s Classic Monsters lineup ‘back from the dead’ as NFTs. The digital collection features world-famous monsters such as Dracula, Bride of Frankenstein, Creature from Black Lagoon, The Mummy and Frankenstein. NBCU is teaming with VARIANT3D to sell phygital garments based on classic IPs. […]

Christie’s 3.0, Spatial Open Diana Sinclair NFT Art Sales

Christie’s, arguably the world’s most famous auction house, launched last week Christie’s 3.0, a web3-based platform for blockchain-based, non-fungible token (NFT) sales. The new marketplace will showcase the St James, London-based company’s dedication to Web3 collectors, artists, and enthusiasts, just days after the Ethereum Merge in late September. Three major tech firms — Spatial, Manifold, […]

Meta Announces 2022 Facebook Communities Summit Event

Meta will outline the latest groups features and updates at the virtual event.

Instagram Moves to Next Stage of Development with Creator ‘Media Kit’ Option

Instagram’s looking to help creators formulate their pitch to potential partners.

SideQuest Raises $12 Million Investment From Google’s Venture Arm

SideQuest is now backed by Google through its investment arm. 

‘Walkabout Mini Golf’ Lets You Explore the Deep in New ‘20,000 Leagues Under the Sea’ Course

Walkabout Mini Golf is probably one of the most fun multiplayer games available on Quest today, coming highly rated by users thanks to its immersive environments and intuitive mini-golfing gameplay. Now developer Mighty Coconut has released a new paid DLC, this time bringing to the game a course inspired by the classic Jules Verne novel […]

Report: Sony Plans to Produce 2 Million PSVR 2 Headsets by March 2023

Sony plans to release PSVR 2 sometime in early 2023, although exactly when is still a mystery. Now a Bloomberg report maintains the company is aiming to produce 2 million units by March 2023, which would signify a sizeable uptick in sales expectations over the original PSVR. Citing people familiar with the matter, the report […]

SpaceX Crew Nears Launch as Station Research Under Way

The next crew to the launch to the International Space Station is at the Kennedy Space Center counting down to liftoff this week. Back onboard the orbiting lab, the seven-member Expedition 68 crew is busy conducting advanced space research to improve life for humans on and off the Earth. Four SpaceX Crew-5 crew members arrived …

Between Realities VR Podcast: Season 6 Episode 4 with JayBrattVR

In this week’s episode of the Between Realities VR Podcast, Alex and Skeeva host VR YouTuber JayBratt, who spent 10 straight days and nights in virtual reality.

Twitter Tests New Tweet View Count Display to Better Highlight Content Reach

The up front view counts would provide more context on actual tweet reach.

A Look at the Top Costume Themes and Trends for Halloween 2022

A look at the top Halloween trends thus far, to assist in your campaign planning.

Elon Musk’s Text Messages Provide Insight into How his Twitter Takeover Plan Took Shape

Some interesting insights into the internal machinations of tech’s big players.

Meta Quest Pro: Price Range, Features & Everything We Know (So Far)

Here’s everything we know about Quest Pro – what Meta has confirmed, what leaks have revealed, and what a supply chain analyst claimed about the resolution & screen type:

First Hand analysis: a good open source demo for hand-based interactions

I finally managed (with some delay) to find the time to try First Hand, Meta’s opensource demo of the Interaction SDK , which shows how to properly develop hand-tracked applications. I’ve tested it for you, and I want to tell you my opinions about it, both as a user and as a developer. First Hand […]

The post First Hand analysis: a good open source demo for hand-based interactions appeared first on The Ghost Howls.

Unity Examines Digital Twins and the Metaverse

In this session, we discuss the following: 1) How digital twins are helping companies to enter the Metaverse 2) Why businesses should focus on digital twins as a primary entry into the Metaverse 3) Biggest takeaways from the IGS 2022 Europe and global tech community If you’re looking for more information on this topic visit […]

Meta Explores Immersive Learning at the IGS 2022 Europe

In this session, we discuss the following: 1) Reasons for the rise of immersive learning amid the COVID-19 pandemic 2) How Meta Platforms is building XR learning solutions for the Metaverse 3) The future of immersive learning and key takeaways from the IGS 2022 Europe If you’re looking for more information on this topic visit […]

Mojo Vision, Adidas Address AR Contact Lenses at IGS 2022 Europe

On Friday, Nathan Pettyjohn, CEO of the Immerse Growth Network and the (Virtual and Augmented Reality Association (VRARA), hosted a panel on the potential benefits of using AR smart contact lenses during sports as well as emerging safety concerns. Eric Johnsen, VP of Business Development at Mojo Vision, a company developing smart AR contact lenses […]

Magic Leap to Launch in 19 Countries, Exec Says

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. The high-level exec made the comments amid a major discussion panel with some of […]

LinkedIn Launches ‘Document Ads’, Offline Conversion Data Integration and More

Given the popularity of Carousel posts in the app, Document Ads could be a valuable addition.

Snapchat Announces New Content Deal with LaLiga, as it Seeks Ways to Attract Older Users

Snapchat’s looking at how it can maximize its appeal for a broader range of audiences.

Report Shows that Snapchat Users are More Mentally Engaged with Snap Ads

The research shows how Snapchat users mentally engage when using the app.