Essential XR Hand and Eye Tracking Events for Your Calendar in 2022

Today’s XR landscape is evolving at an incredible pace. As the workplace evolves and companies search for more ways to empower and support their employees, XR is becoming a valuable corporate tool. The creation and introduction of powerful new features within the XR space is particularly valuable for business users. For instance, hand and eye […]

TikTok Tests Dedicated Shopping Feed with Users in Indonesia

The next step in TikTok’s shopping integration plan.

TikTok’s Guidelines Enforcement Report Shows Increases in Sexualized Content and Fake Accounts

The report shows that TikTok’s systems are detecting more violations, while also highlighting some key points of concern. 

Twitter Adds New Spaces Recording and Management Tools as it Continues to Focus on Audio Options

Twitter continues to enhance its Spaces offering, and make it more podcast-like.

Twitter Rolls Out ‘Branded Likes’ to Advertisers in the US, UK, Saudi Arabia and Japan

The high-end ad option provides an interactive, engaging way to enhance your tweet promotions.

Meta ‘Laser-Focused On The Successful Launch Of Cambria’ This Year

Shipping a high end standalone headset in the next six months and “executing flawlessly” is critical to Meta’s plan for building the “metaverse”.

New VR Games July 2022: All The Biggest Releases

From F1 22 to The Twilight Zone VR, here’s all the big new VR games coming your way in July.

PSVR 2 Will Use Tobii Eye Tracking, Company Confirms

Confirmed: PSVR 2 will use eye tracking from Tobii.

More details on the breaking announcement here.

Mary Matheson speaks about storytelling in VR and the importance of 360 movies

A few weeks ago I had the enormous pleasure of speaking with Mary Matheson, an award-winning director of traditional and

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How to Include Your Customer Support Team into Your Marketing Strategy

How to Include Your Customer Support Team into Your digital Marketing Strategy Organizational silos tends to be the biggest issue of big and small businesses preventing it from innovating. That is quite understandable: It is hard to innovate your business or marketing operations when information exchange among different departments is hardly ever happening. It is […]

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5 Best Tools to Measure Share of Voice on Social Media

Competitive analysis is a serious challenge for most marketers. It’s complicated, multi-faceted, and time-consuming. You need the right workflow and the right resources to perform a meaningful analysis. It’s also unavoidable: without competitor analysis, there’s no clear Unique Value Proposition, no understanding of what your brand’s advantages and disadvantages are, no justified digital marketing strategy.  […]

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5 Ways Crowdsourcing Is Impacting the Future of Content Marketing

As content marketing matures, marketers continue to identify appropriate channels where their investments will pay off with content that sells. Content creation remains a huge undertaking, however, and as Jay Baer puts it, the opportunity costs are significant. The drivers behind a potentially long sales cycle involves content created and distributed over a broad array […]

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Youtility Press Mentions

March 2013 Destination CRM: Why “Helping” Is the New “Selling” for Businesses by Kelly Liyakasa April 2013 MarketingWeek: Youtility: Helping Others to Help Yourself by Lucy Handley Forbes: Marketing Rules: Customers Want Help Not Hype by Capital One Spark Forbes: Five Ways Helpfulness Wins Hearts and Sales by Kare Anderson May 2013 Les Affaires: Comment faire un […]

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‘Beat Saber’ Earned Nearly $100M in Revenue Last Year Alone

Beat Games, the Czechia-based studio known for VR’s most popular game Beat Saber (2018), revealed it’s managed to generate nearly $100 million in revenue over the course of last year thanks to the block-slashing rhythm game. Czech language publication CzechCrunch confirmed that Beat Games earned 2.3 billion Czech koruna in revenue last year alone, or around $97 million USD. […]

Crew Works Multitude of Research Before Fourth of July Weekend

The seven Expedition 67 crew members are going into the weekend with a host of microgravity research and housekeeping activities. The four astronauts and three cosmonauts will also relax on Monday observing the Fourth of July U.S. holiday aboard the International Space Station. NASA astronauts Kjell Lindgren and Bob Hines participated in a robotics test …

What is MRTK-Unity? – Mixed Reality ToolKit

The Mixed Reality Toolkit (MRTK) by Microsoft is an open-source toolkit that has been around since the HoloLens was first released in 2016. The MRTK is a set of components with plugins, samples, and documentation designed to help the development of MR applications using gaming engines from either Unreal Engine or Unity, providing two versions […]

How Does 5G Work? – Consistent User Experience

5G, or fifth-generation wireless broadband, is designed to provide multi-gigabit per second peak data speeds, ultra-low latency, greater dependability, huge network capacity, increased availability, and a more consistent user experience for a larger number of users. Higher performance and efficiency allow 5G to provide new user experiences and industry applications, and there are numerous companies […]

How to Write Copy That Sells in a Post-Pandemic World

Do you want more sales? When did you last revisit your messaging? To learn a framework for writing persuasive copy that delivers results in today’s FOMO-saturated climate and discover a method to fine-tune your copy so you hit just the right tone, I interview Ray Edwards.

Guest: Ray Edwards | Show Notes: socialmediaexaminer.com/517

Review our show on Apple Podcasts.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Facebook Adds New Option to Assign Community Managers to Moderate Live Broadcasts

This will provide more capacity to manage your Facebook Live broadcasts.

YouTube Tests Disappearing Community Posts, Expands Access to Membership Gifting

Expiring posts will provide another way to enhance engagement with your YouTube audience.

Instagram Announces New $650k Grants Program For Black-Owned Creators and Businesses

The program will offer a range of funding packages for Black-owned organizations and individuals.

Meta Provides Expanded Business Support Through Updated ‘Pro Team’ Initiative

The program offers direct insights and assistance from Meta’s team – though it’s not available to all brands as yet.

F1 22 VR Review: A Welcome VR Intro To The Biggest Motorsport

Codemasters has done a great job bringing F1 to VR, but it’s still in need of a quick pit stop.

Here’s our F1 22 VR review!

Joy Way Aims For Clearer Communication After Stride PSVR Confusion

Stride developer Joy Way says it’s “determined not to repeat our past mistakes” as it attempts to move on from issues related to how it communicates publicly.

VR Awards Group Launching VR/AR Innovation Center In UK

The group behind the VR Awards is launching a new Centre for Immersive Innovation in the UK.