Valve’s Mobile VR Headset to Dethrone Meta Quest

Last Thursday, Valve, the parent company of the popular online gaming storefront Steam, filed a technology patent with the United States Patent and Trademark Office (USPTO) for its sophomore virtual reality (VR) headset. Valve is reportedly working on Deckard, a follow-up to its Index VR headset. Initially leaked in September 2021, Valve will release Deckard […]

Meta to Launch Avatar Store Front

Last Friday, Meta CEO Mark Zuckerberg announced on his Facebook account the launch of the Avatars Store, enabling individuals to purchase digital clothing items for their Metaverse avatar. Meta is making the service available on Facebook, Instagram, and Messenger, allowing platform users to buy items for their digital Horizon avatar. Soon, Meta is also making Avatars […]

Big XR News from Meta, Salesforce, Timberland, Epic Games, Zoom, and Microsoft

Some of the world’s largest tech firms have begun rolling out new solutions across virtual, augmented, and mixed reality (VR/AR/MR) on the backs of several key developments and events. The news has led to notable changes in the metaverse space as companies ramp up support for clients and consumers, allowing the new spatial communications platform […]

7 Insightful XR Advertising Case Studies to Read in 2022

Advertising has always been a rapidly changing and dynamic industry. As consumer trends evolve, and more companies enter the market, promotional teams need to be truly innovative to maintain the attention of their target audience. Today, in a world where companies can’t always create the in-person interactions required to leave a lasting impression on their […]

Meta Building ‘Mirror Lake’ Compact Varifocal Concept With ‘Holocake’ Lenses

Meta is building a “next gen” prototype headset called ‘Mirror Lake’ to prove eye tracking, varifocal optics, and reverse passthrough can be delivered together in an ultra compact form factor.

Meta Presents Retinal Resolution & Ultra Bright HDR Prototype Headsets

Meta presented a prototype headset ‘Butterscotch’ with retinal resolution, and another ‘Starburst’ with HDR displays 200 times brighter than Quest 2.

Zuckerberg Wants Meta Headsets To Eventually Pass ‘Visual Turing Test’

A VR headset so convincing its visuals can’t be distinguished from the real world?

Mark Zuckeberg wants Meta to build it.

NexiGo Meta Quest 2 Accessories Review: Headset Strap, Charging Stand

NexiGo’s new Quest 2 offerings include some of the best straps and stands on the market.

Check out our latest reviews here.

The XR Week Peek (2022.06.20): Roblox may come to Quest, Meta launches Avatar Store, and more!

It seems that in many countries of the world this weekend was Father’s Day… so my best greetings to all

The post The XR Week Peek (2022.06.20): Roblox may come to Quest, Meta launches Avatar Store, and more! appeared first on The Ghost Howls.

Quest Store Summer Sale Kicks Off Today, Bringing Deep Savings to Top VR Titles

Meta is kicking off its Quest Store Summer Sale today, bringing around 30-40% off some of VR’s most talked-about titles. The sale, which starts today and ends on June 26th at 11:59PM PT (local time here), includes five game bundles and 60+ individual games and experiences. You can look forward to nabbing titles such as Pistol […]

The post Quest Store Summer Sale Kicks Off Today, Bringing Deep Savings to Top VR Titles appeared first on Road to VR.

Cygnus Reboost Aborted, Next Steps Being Planned

On Monday at 10:20 a.m. Central time, Northrop Grumman’s Cygnus NG CRS-17 engine was scheduled to fire for 5 minutes, 1 second to test the cargo craft’s ability to reboost the International Space Station in the future. The engine firing was aborted after five seconds. Cygnus’ Mission Director at Dulles, Virginia reported the cause for …

The Story of Unplugged: Bringing Air Guitar To Life In VR

What started as a prototype in 2015 has now become a seminal hand tracking game on Quest.

This is the story of Unplugged, as told by the game’s creator.

LinkedIn Publishes 2022 ‘State of Sales’ Report, Looking at Key Trends in Sales Performance

The report looks at how sales managers are optimizing performance in the current environment.

LinkedIn Launches Initial Rollout of its New ‘Funny’ Reaction

Hilarious

Reddit Acquires Machine Learning Platform Spell to Improve Contextual Matching Algorithms

Spell’s systems will help Reddit improve its contextual matching, and ideally drive better engagement.

TikTok Announces Full Merger of US User Data to US-Based Systems, Amid New Reports of Chinese Access

TikTok has now merged its US user data to Oracle cloud storage – but reports suggest that China-based staff are still accessing US user info.

Between Realities VR Podcast: Season 5 Episode 17 Ft. Virtual Strangers

In this week’s episode of the Between Realities VR Podcast, Alex and Skeeva host Wes and Ruuts, hosts of the Virtual Strangers VR podcast.

Crew Wraps Week with Research Hardware Work, Cygnus Packing

Space research hardware kept the Expedition 67 crew busy on Friday as the four astronauts and three cosmonauts turned on free-flying robots, configured nanosatellites, and replaced a fuel bottle inside a furnace. The septet also split its day inside the International Space Station with Earth observations, spacesuit helmet work, and cargo packing. The Astrobee robotic …

Web3 AR Firm Kaleidoco Raises $7m in Seed Funding

Web3 and augmented reality (AR) entertainment technology firm Kaleidoco raised $7 million USD in seed funding to accelerate its growth with key hires, the firm announced on Wednesday. Numerous investors in the gaming, entertainment, and blockchain industry joined the funding round, including Animoca Brands, GameFi Ventures, Jane Street, Merit Circle, Nexo, SuperChain Capital, The Seelig […]

Meta Unveils New Quest Headset Parental Controls

Meta Platforms Inc has begun rolling out several changes for supervision tools across its Quest 2 product lineup of headsets, the company announced in a blog post on Tuesday. The firm has issued changes to options available on its Parent Dashboard, where adults supervising children can access the following: Approve app downloading or purchasing blocked, […]

Analysing the AWE 2022 and XR Industry with Trigger

In this session we discuss the following: 1) Trigger’s analysis of the Augmented World Expo (AWE) 2022 2) Future trends in the extended reality (XR) industry 3) Core XR technologies empowering Trigger’s innovative campaigns If you’re looking for more information on this topic visit https://www.triggerxr.com/. Thanks for watching, if you’d like more like this, don’t […]

Building a Business Case for XR in Advertising

The advertising landscape has always been a fast-moving, and competitive space. For years, companies in every industry have been competing to grab the attention of their target audience as effectively as possible, in a landscape where consumers are becoming less interested in “traditional” marketing campaigns. XR, or Extended Reality, with its ability to immerse users […]

Snapchat’s Testing Replies to Spotlight Clips

The addition would move Spotlight more into line with other short-form video options.

TikTok Launches Limited Test of New Viewer History Display

But does it offer any real value?

New Report Highlights TikTok’s Rising Value as a Promotional Option for SMBs

More SMBs are driving better results on TikTok, according to new findings.