How to Use Benefits as a Competitive Advantage

Want your product or service to stand out in a crowded marketplace? Looking for a compelling way to position your brand? To explore how to use benefits and outcomes to differentiate your business, I interview Allen Weiss.

Guest: Allen Weiss | Show Notes: socialmediaexaminer.com/608

Review our show on Apple Podcasts.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Elon Musk Says Users With a Lot of Verified Followers Will Get Free Checkmarks

Elon’s still trying to make verification great again.

Reddit Announces Data Partnership With Cision

Reddit’s looking to facilitate more data deals to build on its revenue potential.

YouTube Adds Members-Only Shorts To Drive Creator Subscriptions

A new option to incentivize channel subscriptions.

LinkedIn Tests Dedicated Video Feed

Video is set to get more focus in the professional social app.

Medieval Dynasty New Settlement Builds A Home On Quest

Medieval Dynasty New Settlement is a survival, resource-gathering VR spinoff coming to Quest today.

Meta’s Horizon Workrooms Is Getting An Overhaul, Simplifying Meeting Setup But Removing A Key Feature

Meta’s Horizon Workrooms is getting a major overhaul, greatly simplifying setting up meetings but removing a key feature.

Driving Growth with Voice of Customer Data: A Step-by-Step Approach

It feels like our marketing planning and execution process is running faster than ever before. And it’s easy to think we have all the answers when it comes to our customers, that we know who they are and what they want from our products.  But here’s the thing—assuming we know everything about our customers’ purchase […]

The post Driving Growth with Voice of Customer Data: A Step-by-Step Approach appeared first on Convince & Convert.

Space Health Tops Station Research Schedule on Thursday

Brand new science is underway at the International Space Station with two new crews and a cargo ship arriving in March to replenish the Expedition 70 crew. The orbital residents explored a variety of space health technologies and more on Thursday. NASA Flight Engineer Tracy C. Dyson, who is on her third spaceflight, worked in …

‘Metal: Hellsinger VR’ Comes to Meta Quest in 2024

Get ready to slay to the beat… ? Funcom is thrilled to announce that Metal: Hellsinger, the metal rhythm shooter with a multi award-winning original…