Xreal Announces Air 2 Ultra AR Glasses Ahead of Apple Vision Pro Release

China-based XR company Xreal (previously Nreal) announced its newest pair of glasses at CES 2024, marking the company’s return to augmented reality right as Apple is prepping its $3,500 Vision Pro for its upcoming launch. Called Air 2 Ultra, the device is the first in the company’s most recent suite of glasses to incorporate inside-out […]

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Sony Reveals Standalone MR Headset with “4K” OLED Displays and Unique Controllers

Today at CES Sony revealed a new standalone MR headset equipped with “4K” OLED displays. The headset is yet-unnamed, but the company says it’s aimed at creatives building 3D content and will launch this year. Sony’s unnamed standalone MR headset is based on Qualcomm’s XR2+ Gen 2 processor and is said to include 1.3-inch “4K” […]

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Advanced Biomedical and Tech Research Starts Week for Crew

The work week kicked off with drug therapy research and DNA analysis aboard the International Space Station to promote health on Earth and in space. The seven Expedition 70 crew members also had time for advanced technology studies including robotics, fiber optics, and future piloting techniques. NASA Flight Engineer Loral O’Hara explored ways to optimize …

Apple Vision Pro Debuts for US Customers on Feb 2nd

So it begins, after years of intrigue and a busy 2023, which saw XR audiences far and wide hype Apple’s MR headset, the firm finally confirmed the release window for the much talked about Vision Pro, an MR headset for productivity, entertainment, and social use cases. On its website, Apple confirmed that the device would […]

Apple’s Vision Pro “Works Like Your Mind” Says Tim Cook, CEO

In a conversation with the BBC, Tim Cook, the CEO of Apple, highlighted some of the productivity gains and accessibility considerations of the firm’s upcoming MR headset, the Vision Pro. During the conversation, Cook explained a use case for the Vision Pro spatial computing device by noting: [With the Vision Pro], you can be sitting […]

TikTok Splits Marketing Measurement Partners into Specialty Elements

The new categorization will make it easier to find the right measurement assistance for your campaigns. 

Snapchat Shares New Insight into the Roles that Social Platforms Play in Facilitating Close Connections

A new study from the National Opinion Research Center underlines the connective value of Snap. 

TikTok Implements New Restrictions on Hashtag Search in its Creative Center

TikTok’s removed hashtag search to avoid criticism of its moderation approach.

20 Content Prompts To Help Boost Your LinkedIn Presence in 2024 [Infographic]

Some helpful tips to make the most of your LinkedIn in the new year.

Apple Reveals Alternative Vision Pro Head Strap That Will Be Included In The Box

Apple revealed an alternative head strap for Vision Pro, with a top strap, that will be included in the box.

Details here: