Category: News from the web

Experiential marketing, often referred to as engagement marketing and/or ground marketing, involves the use of hands-on experiences developed with the purpose of deeply engaging consumers in an event or experience. More recently, experiential marketing strategies…read more

The post 3 Ways to Integrate Social Media into Experiential Marketing appeared first on Social Media Explorer.

When used right, social media is one of the most remarkable and productive ways for companies to market their technology products. These social platforms create a global network of people across all divides that you…read more

The post How To Use Social Media to Market Technology Products appeared first on Social Media Explorer.

Almost daily, it seems the news is reporting on criminal incidents involving social media, such as account hacking and stalking. Protecting yourself from threats like these requires taking a disciplined approach to how you share…read more

The post How to Keep Your Personal Information Safe on Social Media appeared first on Social Media Explorer.

More reports are coming out about Meta ahead of its annual Connect event. Recently, Meta handed out free Quest Pro MR headsets at the recent Roblox Developer Conference (RDC) 2023, an XR showcase event highlighting how the child-focused gaming platform is going fully immersive and expanding its offerings to suit new use cases. The news […]

Microsoft is already working with an esteemed client list to distribute its immersive solutions portfolio to suit a range of enterprise use cases. A range of partnerships come as the leading technology firm ramps up for the debut of its industrial Metaverse next year.  One of Microsoft’s XR clients is Nexco-East Engineering, which operates roughly […]

Watch on YouTube. For the XR Trends series, Demond Cureton, Senior Journalist, XR Today, welcomes Peter Vindevogel, Chief Executive, The Park Playground. In our discussion, we cover the following: The Park Playground’s vision for its business and it began market research in XR entertainment. The immersive entertainment industry’s potential for revenues Cutting-edge technologies used in […]

Watch on YouTube As part of our XR Trends series, XR Today’s Rory Greener hosts Christoph Fleischmann, CEO and Founder of Arthur Technologies, to discuss the following: The future of the virtual office Different types of virtual office culture Best practices for creating successful virtual office environments To view the rest of our XR Trends […]

Some pointers to help you create more engaging, effective content. 

Based on recent polls among SMT’s audience, here are some of the key trends of note in 2023.

Some handy pointers on how to use Reels as a promotional option.