Nreal, a global vendor of augmented reality (AR) smart glasses, announced on Friday last week the introduction of immersive advertising opportunities for its lineup of products. The Beijing-based firm is developing a bespoke ad-tech solution for its hardware, which enables brands to place immersive video advertisements spatially in a user’s AR environment. The firm will […]
Most Innovative XR Hand and Eye Tracking Vendors to Watch in 2022
As the XR landscape continues to grow, accelerating towards an expected value of $300 billion by 2024, immersive technology is evolving at an amazing rate. Increasingly, vendors and innovators are searching for new and improved ways to immerse users in unique experiences, using powerful and disruptive technology. Hand and eye tracking tools, capable of sensing […]
The Hottest Advertising Trends This Summer
With an ear on the ground, we’re watching the advertising industry navigate the uncertainty of a cookieless future, keep up with the non-existent metaverse, and jump on growing media channels.
New Research Looks at the Rising Online Video Trend [Infographic]
Video is fast becoming an essential element of any effective digital marketing strategy.
Gadgeteer Adds 23 New Musical Gadgets In Update
A new update for physics-based puzzle game Gadgeteer brings 23 musical gadgets to play with, as well as a new environment to build in.
Puzzling Places Behind High Walls DLC Layers In Historical Storytelling
The new Behind High Walls paid content for Puzzling Places tests new levels of historical storytelling.
Details here:
Red Matter 2 Coming August 18 To Quest 2 & PC VR
Red Matter 2 releases August 18 on Quest 2 and PC VR.
More info here.
Valve To Host Steam VR Fest Next Week
Valve will host Steam VR Fest next week, exclusively dedicated to VR demos and discounts.
More info here.
The XR Week Peek (2022.07.11): Meta removes Facebook login on Quest, Cambria may launch without controllers, and more!
I send you all a big hug for the beginning of this new week! I hope this news roundup may
The post The XR Week Peek (2022.07.11): Meta removes Facebook login on Quest, Cambria may launch without controllers, and more! appeared first on The Ghost Howls.
‘Vertigo 2’ Now Playable from Beginning to End, Closed Beta Starts Soon
Zulubo Productions is heading into the final development phases of its upcoming sequel to single-player PC VR adventure Vertigo (2016). The studio today revealed that most of Vertigo 2 is now complete, and closed beta testing is now on the horizon. In an announcement of the game’s closed beta, developer Zach Tsiakalis-Brown says Vertigo 2 is entering an “exciting time.” […]