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The conversation about AI often centers on algorithms, computing power, or huge investments in new semiconductor fabrication plants and hyperscale data centers. But beneath each of these advances is another layer of innovation that makes them possible: advanced materials. Every new generation of AI technology demands more processing power, more memory, greater energy efficiency, and…

Social media has become the No. 1 channel for consumers globally to find new products, ESW found. But trust in those checkout experiences remain elusive, creating a fragmented customer journey.

A recent report from Pangram estimated that 41% of posts on LinkedIn showed signs of AI generation, highlighting a growing problem across all apps.

Action-combat flight sim G-Rebels has launched in Early Access today on Steam with VR support.

Yesterday, the Football World Cup ended, and now I feel like I don’t know anymore how to spend my evenings. Compliments to Spain, by the way… I hope that in four years we will be able to play against them… I couldn’t stand another World Cup without Italy!  Anyway, enough talking about football… let’s dig into […]

The post The XR Week Peek (2026.07.20): Smartglasses have a privacy issue, Lenovo lays off XR business unit, and more! appeared first on The Ghost Howls.

We at Road to VR have been asking ourselves: how do we offer the most value to our readers? That question led to an experiment over the last few months that changed the way we structured each article, with the goal of making them more useful to you. Now, we’d like to hear your thoughts. […]

The post Reader Feedback Wanted: Thoughts on Our New Article Format appeared first on Road to VR.

South Korean eyewear brand Gentle Monster is set to launch its first pair of smart glasses this fall, and it’s hoping to make waves with a rash of new physical retail locations across North America and Europe. The News As reported by Maeil Business Newspaper, Gentle Monster is set to dramatically increase its overseas stores […]

The post Gentle Monster Plans Massive North America & Europe Retail Expansion Amid Smart Glasses Rollout appeared first on Road to VR.

Apple added the new Siri AI menu to the latest macOS beta.

This story originally appeared in The Algorithm, our weekly newsletter on AI. To get stories like this in your inbox first, sign up here. Over the weekend, several current and former advisors to President Donald Trump on AI publicly lobbed insults at the country’s leading AI companies. David Sacks, the president’s AI and crypto “czar” until…

This is today’s edition of The Download, our weekday newsletter that provides a daily dose of what’s going on in the world of technology. AI is more likely than humans to form biases when hiring The next time you apply for a job, AI may screen your résumé before any human sees it. But there’s…

Big companies, including PepsiCo and Mars, are using the app’s e-commerce feature to drive sales and inform new products, according to the platform’s head of food.

Relevance is more important than how much output a company creates, according to a recent study done in partnership with Warc.

AR unicorn Magic Leap is again pivoting its core business, this time to serve as a waveguide supplier to other companies making AR glasses, something that we’ve learned comes amid a mass lay off nearly 200 of its core engineering and product development staff. According to a formal WARN Act notification letter to US government […]

The post Magic Leap Cuts Nearly 200 Jobs as AR Pioneer Pivots Into Waveguide Supplier appeared first on Road to VR.

Three Expedition 74 crew members are packing up cargo and handing over their responsibilities with less than one week to go before returning to Earth. The International Space Station’s three newest crewmates are already in the second week of their mission getting used to life on orbit and researching how microgravity affects the human body.

Discovery: Rogue Planet, a new sci-fi first person shooter, hits Quest 3 & PC VR in August.

Valve has dropped a sizeable update to SteamVR, paving the way for what appears to be imminent launch of its long-awaited standalone VR headset, Steam Frame. Valve’s latest update brings a good slate of standard Steam features to SteamVR. And with it, the VR runtime is ostensibly shaping up to offer a more VR-native user […]

The post Valve Drops Big SteamVR Update Ahead of Steam Frame Launch appeared first on Road to VR.