The expanded partnership will provide more assurance on TikTok’s ad performance data.
Incredible Unreal Engine 5 Video Gives A Taste Of Photorealistic VR
An incredible new demo for Epic Games’ Unreal Engine 5 gives us a peek of what photorealistic VR could one day look like.
Manus Begins Pre-orders for Latest VR Gloves, Quantum Metagloves
VR glove creator Manus has launched pre-orders for its latest device, Quantum Metagloves, an input solution targeted at enterprise users. The Netherlands-based company is looking to offer up more precise finger tracking than not only its past VR gloves, but also optical trackers current used in the industry. Manus launched pre-orders for Quantum Metagloves last week, […]
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Human Research Underway as Station Awaits Boeing Starliner Mission
Human research took precedence aboard the International Space Station on Tuesday as the seven-member Expedition 67 crew explored how living in space affects the human body. Meanwhile, Boeing’s first crew ship to visit the orbiting lab is targeted to launch late next week. Exercise research and a central nervous system study were the main experiments …
Big XR News from Unity, Meta, Sensorium, Humanity 2.0, and Portsmouth University
Numerous tech companies across virtual, augmented, and mixed reality (VR/AR/MR) have opened up fresh solutions for the global extended reality (XR) industry in a major push forward for Metaverse solutions, many of which are set to grow and support the future of immersive talent. The following are the top picks in extended reality (XR) from […]
NVIDIA, Stanford University Design Holographic Glasses
This week, a collaboration between NVIDIA Research and Stanford University has led to a paper on a prototyped holographic virtual reality (VR) glasses with a lightweight design for improved accessibility. The research and development (R&D) team debuted the document ahead of SIGGRAPH 2022 set to take place from 08 to 11 Aug this year, where […]
Microsoft, Volkswagen Build AR Navigation Service
In a blog post released last week, Microsoft, the company behind the popular HoloLens 2 mixed reality (MR) headset, introduced “Moving Platform” alongside German automotive giant Volkswagen. The experimental project is an augmented reality (AR) service for the HoloLens 2 device with an accurate heads up display (HUD) to assist with driver navigation and safety […]
Epic Games, WPP to Upskill Metaverse Clients
British creative transformation firm WPP and Epic Games, a leading software firm for interactive content, announced a partnership last week to help the former’s client brands build digital experiences for the Metaverse. According to the partnership, both companies have launched a programme to “upskill thousands of WPP creatives and technologists” on developing brand experiences via […]
Instagram Launches Initial Test of NFT Display Options, Which Are Also Coming to Facebook Soon
NFTs are coming to Meta’s apps, with Instagram launching an initial test of its new NFT display options.
Maximizing creator content on social media: Tips from CEOs and influencer marketing thought leaders
Shifts in the digital landscape made one thing clear: Consumers now want to follow people—not companies.