Harnessing AI for Data-Driven Marketing: Trends, Challenges, and Tips for Success

Marketing professionals are inundated with AI technologies and strategies to advance their marketing programs. AI and marketing work hand in hand by leveraging vast amounts of data to optimize campaigns. But how are marketing professionals using AI to support their data-driven marketing? Our friends at Ascend2 consistently provide marketing professionals with research on marketing trends to […]

The post Harnessing AI for Data-Driven Marketing: Trends, Challenges, and Tips for Success appeared first on Convince & Convert.

Quest 3S Name Seemingly Confirmed in Leaked Meta Support Page

The past few months has brought little speculation surrounding the name of Meta’s next headset, primarily due to a number of leaks from Meta’s periphery. A new leak, courtesy of serial dataminer Luna, however seemingly confirms what we all knew all along. It’s called Quest 3S. Meta’s support pages now confirm the “Action Button” on […]

The post Quest 3S Name Seemingly Confirmed in Leaked Meta Support Page appeared first on Road to VR.

‘NFL PRO ERA’ Re-launches as Live Service Game on Quest, Releases Linebacker DLC

NFL PRO ERA, the NFL football VR game series, has officially relaunched as a live service game on Quest, giving previous owners of both NFL PRO ERA (2022) and NFL PRO ERA II (2023) on that platform the new version. Update (September 13th, 2024): NFL PRO ERA is now live on Quest, priced at $40—free to […]

The post ‘NFL PRO ERA’ Re-launches as Live Service Game on Quest, Releases Linebacker DLC appeared first on Road to VR.

Expanded Crew Wraps Week with Biomedicine and Emergency Training

While three new crewmates get up to speed with living and working aboard the International Space Station another trio is preparing for its return to Earth. In the meantime, biomedicine and science maintenance topped the research schedule at the end of the week as the orbital residents also brushed up on their emergency response skills. …

The Best Virtual Reality Camera: Top Picks and How to Compare your Options

What is a virtual reality camera, how does it work, and how can you choose the right model to capture awe-inspiring XR content? Here’s everything you need to know. Virtual reality is quickly becoming a mainstream technology, not just for consumers, but for businesses investing in new strategies for immersive collaboration, too. However, for virtual […]

Banuba Unveils ‘Cutting-Edge’ Pupillary Distance Measurement AR Feature

Banuba has revealed a groundbreaking new AR capability in the form of pupillary distance measurement. Banuba, a provider of advanced AI products, is unveiling its “cutting-edge” capability pupillary distance (PD) measurement feature to its Face AR SDK (software development kit). Banuba highlights that this new feature precisely measures the distance between the centres of a […]

What is Accessible Mixed Reality? Making MR Accessible

What is accessible mixed reality, why is it so important to the future of XR, and how can vendors make their solutions more “accessible”? Here’s everything you need to know about the growing focus on accessible MR technologies. Mixed Reality (MR) is quickly becoming one of the most exciting developments in the extended reality landscape. […]

Big XR News from Meta, Apple, Bentley Systems, Metaroom

As the touted Meta Connect 2024 event rolls on, Meta’s CTO spoke on what audiences can expect from the event, calling the undisclosed but rumoured announcements “ground-breaking” in his eyes. Moreover, as the event approaches, more and more AR/VR/MR firms are optimising their operations to meet industry expectations. At the same time, the future of […]

Report Looks at the Positives and Negatives of Social Media Usage [Infographic]

The report commissioned by LG Electronics found that 75% of social media users felt it can have negative mental health impacts.

Google Implements Data Encryption in Ad Targeting

Google continues to evolve its data usage tools.

Australia Proposes New Laws To Address Misinformation on Social Media Platforms

The new regulations would set significant fines for violations.

Threads Adds Simplified Fediverse Connection Options

A simple process to encourage people to sign up for fediverse sharing.

Best VRChat Worlds: Top Places To Visit & Explore

Here are 10 of the best worlds we visited based on VRChat community recommendations.

Discovering FNAF: Secret Of The Mimic At PAX West 2024

Five Nights at Freddy’s: Secret of the Mimic brings the series back to PlayStation VR2 next year, and we went hands-on with the demo.

Why Starlink On Flights Will Be A Game Changer For Headsets Like Meta Quest & Apple Vision

United Airlines is adding free Starlink Wi-Fi to all its aircraft. Here’s why this will be a game changer for headsets like Quest and Apple Vision.

Quest 3S ‘Action Button’ Described On Official Meta Support Page

Official Meta support pages now reference Quest 3S, and one describes it as having a new button to toggle passthrough.

NASA’s SpaceX Crew-9 Enters Quarantine Ahead of Launch

Members of NASA’s SpaceX Crew-9 mission will spend the next two weeks in routine preflight quarantine at the agency’s Johnson Space Center in Houston ahead of their mission to the International Space Station. NASA and SpaceX have shifted the Crew-9 launch to no earlier than Wednesday, Sept. 25, to complete prelaunch preparations and ensure separation …

Cybever Introduced AI-Powered 3D World Content Creation Platform

Today, enterprise-grade AI solutions provider Cybever announced a 3D world creation platform to streamline the creation of RT3D cross-industry assets. Cecilia Shen, Co-Founder and CEO of Cybever, noted that the tools “transform[s] 3D content creation.”  According to Cybever, the new service is already gaining strong interest from creative studios and asset marketplaces such as Big […]

Spatial Capture Solution, Metaroom, Takes Further Strides to Improve B2B Usability

This week, Metaroom, a service from Amrax, introduced new 2D export features to its B2B spatial data capture toolkit. The Metaroom spatial data capture solution is aimed at workers in construction and property sectors to digital map 3D versions of real-world indoor spaces. With the new update, users can export spatial captures as 2D floorplan […]

The Most Loved Social Media Apps by Country [Infographic]

Assessing social media apps based on how they are rated offers a different picture than looking at usage alone.

X Is Working on Decoupling Its DM Functionality

Users could soon be able to message someone on X without posting publicly. 

Questions May Generate More Reach on Threads, per Report

Threads’ algorithm appears geared towards incentivizing discussion over everything else, a Business Insider reporter recently found. 

Google Partners with Wayback Machine to Display Archived Links

A new way to scan for older versions of content on a website.

Chernobyl Again Hands-On: Interesting Story Hindered By Finicky Menus

Chernobyl Again presents an intriguing time travel story held back by cumbersome design, and it’s out today on most VR platforms.

NFL Pro Era Series Calls An Audible With Switch To Live Service Model

NFL Pro Era game shifts the VR series to a live service model, and the new edition is out today on Quest.