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This week, spatial content creation platform provider STYLY announced the release of a new location alignment feature which optimizes content distribution and pre-event testing for AR/MR/spatial applications. The new STYLY Studio feature is free for users to test; however, to get full access to the location alignment feature, users must pay for pro access, namely […]

This week, Meta released its Quest v68 software update, which introduces a new first-party application for innovative passthrough situations and optimisation of other application processes.  The update improves how augmented visualisations interact and exist in a real-world environment, and the optimisation assists with application management. The rollout started this week, and Quest headset owners will quickly gain […]

The agency holding company will use Influential’s platform in concert with Epsilon’s insights to help clients find influencers to engage consumers.

The 2024 Paris Games is a critical opportunity for X, which is struggling to win back advertisers.

Is there really a need for bots that can answer common fan questions and story replies on a creator’s behalf?

The top TikTok brands, by earned media value, are Amazon, NBA, NFL, Sephora and Fortnite, according to CreatorIQ’s research.

It’s so hot here that I can almost cook pasta with the water directly coming from the faucet! Probably I should put on a VR headset and visualize myself at the North Pole to feel better…  … or I could just concentrate on these FRESH pieces of VR news of the week… (and on the TWO […]

The post The XR Week Peek (2024.07.30): HTC teases a new headset, Quest 3s picture leaked, and more (+ giveaways)! appeared first on The Ghost Howls.

The Meta Quest v68 software update begins rolling out today, and we’re introducing a new Layout utility app for redesigning your real-world spaces, making it…

Welcome back for another episode of Boz To The Future, a podcast from Reality Labs. In today’s episode, our host, Meta CTO and Head of…

As reported by Windows Latest, Microsoft recently filed a patent request showing a potential first look at a pair of augmented reality smart glasses. In two USPTO filings—”Composite Poes Estimate For Wearable Computing Device” and “Resolution Enhancement in Spatital-Frequency Space “—Microsoft seemingly is building AR smart glasses with Co-Pilot genAI integration. Patents do not always […]

GenAI is undoubtedly one of the most significant potentials in recent technology history. Unlike other technology promises, which quickly follow hype cycle expectations with a fairly prominent drop-off, genAI appears to be bucking this trend. GenAI is proving its massive cost and time-saving benefits, which are truly workplace agnostic and ready for many industries. On […]

Big news came in last week. Meta is making big moves to scale its smart glasses and AI investments, as the two technologies are becoming closer as parallel use cases emerge. The XR hardware space is growing to include more hardware variety than in years past when the general market focused on VR headsets. Now, […]

The extended reality landscape is transforming faster than ever, thanks to increasing worldwide adoption, advancing technology, and enhanced accessibility. While “tracking” technologies aren’t new in this landscape, new eye and hand-tracking trends are emerging as we move towards a new future of immersive, spatial computing. Embedding cutting-edge tracking technologies into sensors, headsets, and accompanying XR […]

Some tips to drive high-quality backlinks and improve your Google Search rankings.

Why is TikTok facing a potential ban in the U.S.? The Justice Department claims the platform tracked users’ views on sensitive issues.