I said what I said: The one and only Doja Cat is about to make her VR premier. Filmed at the sold-out Detroit stop of…
Meta Horizon Worlds v144 Release Notes
Meta Horizon Worlds v144 is here! We’re easing into 2024 with a fairly lightweight update this week, including some quality of life improvements and bug…
RealWear Begins Shipping ‘World’s Most Advanced’ Smart Glasses
RealWear has started shipping its Navigator Z1 smart glasses, which it describes as the ‘world’s most advanced’, intrinsically safe (IS) head-mounted wearable. The RealWear Navigator Z1 runs on an Android 12 OS, allowing it to run a number of integrated workplace applications, including seamless access to immersive collaboration apps. It has received ATEX and IECEx […]
Sony Teases XR Headset and ‘Spatial Content Creation System’
Sony has revealed the development of an XR headset as part of an “immersive spatial content creation system”. Revealed at CES, the Japanese conglomerate said the system includes an “XR head-mounted display equipped with high-quality 4K OLED Microdisplays and video see-through function, and a pair of controllers optimised for intuitive interaction with 3D objects and […]
Meta Reality Labs Faces Potential Shutdown Over Health and Safety Citation
Hurdles may be present in Meta’s long-standing XR innovation journey. Last month, the Seattle Department of Labor & Industries issued a citation against Meta’s Reality Labs’ division to highlight health and safety hazards at its Matrix testing facility, potentially closing the space until Meta meets its working standards or if the Menlo Park-based firm can […]
Threads Accidentally Launched an Option to Filter Search Results Chronologically
A key update as Threads looks to increase the pressure on X.
X Expands Partnership With IAS on Vertical Video Ad Placement
The new partnership will provide more assurance for X advertisers.
Meta Files Motion To Stop the FTC From Implementing User Data Restrictions
Meta’s fighting the FTC’s effort to restrict the company’s use of user data, specifically for teen users.
Scroll-Stopping Social Media Hooks [Infographic]
Some notes of inspiration for your 2024 content planning.
HTC Vive XR Elite ‘Full Face Tracker’ Addon With Eye Tracking Is Out Now
The HTC Vive XR Elite ‘Full Face Tracker’ addon with eye tracking & lower face tracking is out now, priced at $200.
Apple’s First Vision Pro Ad Tells The World To ‘Get Ready’ To Put On A Headset
Apple released a teaser ad for Vision Pro cleverly telling viewers to “get ready” to put on a headset.
Apple Won’t Let Vision Pro Developers Describe Their Apps As VR, AR, MR, Or XR
Apple won’t let developers call their Vision Pro apps VR, AR, MR, or XR. Instead, they must describe them as “spatial”.
Vive XR Elite Gets Face-tracking Add-on with Eye & Mouth Sensing
HTC today announced the launch of a new Full Face Tracker accessory for Vive XR Elite. The device attaches to headset to capture eye and mouth movements which developers can use for a variety of purposes. HTC says the Face-tracking add-on for Vive XR Elite is available staring today, priced at $200. The device attaches […]
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Apple’s First Vision Pro Ad Turns to Pop-culture to Make Goggles Cool
Apple is turning on the hype machine for Vision Pro, its first mixed reality headset which is set to release early next month for $3,500. Apple’s marketing department is undeniably one of the world’s strongest, but it’s attempting one of the most difficult feats with the headset’s first real advert: to make wearing goggles cool. […]
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Xreal Announces Air 2 Ultra AR Glasses Ahead of Apple Vision Pro Release
China-based XR company Xreal (previously Nreal) announced its newest pair of glasses at CES 2024, marking the company’s return to augmented reality right as Apple is prepping its $3,500 Vision Pro for its upcoming launch. Called Air 2 Ultra, the device is the first in the company’s most recent suite of glasses to incorporate inside-out […]
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Sony Reveals Standalone MR Headset with “4K” OLED Displays and Unique Controllers
Today at CES Sony revealed a new standalone MR headset equipped with “4K” OLED displays. The headset is yet-unnamed, but the company says it’s aimed at creatives building 3D content and will launch this year. Sony’s unnamed standalone MR headset is based on Qualcomm’s XR2+ Gen 2 processor and is said to include 1.3-inch “4K” […]
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Advanced Biomedical and Tech Research Starts Week for Crew
The work week kicked off with drug therapy research and DNA analysis aboard the International Space Station to promote health on Earth and in space. The seven Expedition 70 crew members also had time for advanced technology studies including robotics, fiber optics, and future piloting techniques. NASA Flight Engineer Loral O’Hara explored ways to optimize …
Apple Vision Pro Debuts for US Customers on Feb 2nd
So it begins, after years of intrigue and a busy 2023, which saw XR audiences far and wide hype Apple’s MR headset, the firm finally confirmed the release window for the much talked about Vision Pro, an MR headset for productivity, entertainment, and social use cases. On its website, Apple confirmed that the device would […]
Apple’s Vision Pro “Works Like Your Mind” Says Tim Cook, CEO
In a conversation with the BBC, Tim Cook, the CEO of Apple, highlighted some of the productivity gains and accessibility considerations of the firm’s upcoming MR headset, the Vision Pro. During the conversation, Cook explained a use case for the Vision Pro spatial computing device by noting: [With the Vision Pro], you can be sitting […]
TikTok Splits Marketing Measurement Partners into Specialty Elements
The new categorization will make it easier to find the right measurement assistance for your campaigns.
Snapchat Shares New Insight into the Roles that Social Platforms Play in Facilitating Close Connections
A new study from the National Opinion Research Center underlines the connective value of Snap.
TikTok Implements New Restrictions on Hashtag Search in its Creative Center
TikTok’s removed hashtag search to avoid criticism of its moderation approach.
20 Content Prompts To Help Boost Your LinkedIn Presence in 2024 [Infographic]
Some helpful tips to make the most of your LinkedIn in the new year.
Apple Reveals Alternative Vision Pro Head Strap That Will Be Included In The Box
Apple revealed an alternative head strap for Vision Pro, with a top strap, that will be included in the box.
Details here:
Apple Vision Pro Launches In The US On February 2, Preorders Begin Next Friday
Apple Vision Pro will launch in the US on February 2, and preorders open on January 19, next Friday.