NextAR Empowers Qatari Surgeons with AR Spinal Guidance Tool

Hamad General Hospital (HMC) has performed the country’s first-ever spinal surgery using augmented reality (AR)-based solutions, National news outlet The Penninsula reported on Sunday. The hospital, owned by Hamad Medical Corporation, saw neurosurgical teams successfully remove a cancerous tumour from a patient. Doctors and surgeons used the “Augmented Reality with Electronic Navigation” tool from NextAR […]

Rock, Paper, Reality Delivers Immersive Learning with Lenovo ThinkReality

Watch on YouTube. XR Today’s Demond Cureton hosts Phillip Ruenprom, Software Product Manager ARVR Solutions, Lenovo and Preston Platt, CTO, Rock Paper Reality. In our interview, we discuss the following: How Rock Paper Reality advises those seeking to integrate XR in the workplace How clients train and upskill their employees with metrics to ensure success […]

Vuzix Upgrades Smart Glasses, at No Cost to Enterprise

This week, Vuzix Corporation introduced INCOGNITO, a new integrated technology for the firm’s portfolio of enterprise and frontline AR smart glasses.   The leading supplier of Smart Glasses and AR products is using INCOGNITO to improve the optical waveguide design and performance of the firm’s AR product portfolio.  INCOGNITO optimises Vuzix’s product performance by removing […]

TikTok Adds More Local Agencies into its Marketing Partner Program

TikTok’s local marketing partners can provide guidance on your TikTok ads approach.

Google Makes its Generative AI Ad Tools Available to More Ad Partners

New generative AI tools to help create your Google campaigns. 

Google Shares the Top 100 Most Search Products of 2023, Adds New Holiday Shopping Tools

Google’s adding some new shopping tools for the holiday push. 

Meta Implements New Restrictions on the Use of Generative AI in Political Ads

Meta’s implementing rules around which advertisers can use its new generative AI options.

Apple Reportedly Developing Next-Gen Battery That Could Be Used In Future Vision Headsets

Apple is reportedly developing a “next generation” battery that it could use in future Vision headsets.

Virtual Desktop’s New OpenXR Runtime Bypasses SteamVR To Boost Performance

Virtual Desktop’s optional new OpenXR runtime bypasses SteamVR to boost performance.

The update also adds 500 Mbps H.264+ bitrate support on Quest 3.

Meta CTO: We Asked Google To Bring The Play Store To Quest, But They Said No

Meta’s CTO says Google declined a request to bring its Play Store to Quest.

Latest Asgard’s Wrath 2 Deep Dive Details Your Home Base

The latest Asgard’s Wrath 2 deep dive details key features for The Hideout, your in-game hub.

Report: Pico to Layoff “hundreds” as Company Shifts Focus to Hardware

There were rumors circulating late last month that TikTok parent company ByteDance was set to spin down its China-based VR headset company, Pico Interactive. While the company dismissed those rumors, a new Reuters report maintains Pico is soon set to lay off teams focused on sales, videos and platform operations, which could affect “hundreds” of employees. […]

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‘Asgard’s Wrath 2’ Dev Diary Shows Off Crafting, Hunting, Mini-games & More

Asgard’s Wrath 2 is headed to Quest next month, bringing along with it a whole new ancient Egyptian-inspired world to traverse as you track down Loki, the ol’ Norse trickster god himself. In a new behind-the-scenes developer diary, Meta reveals more about what makes the upcoming RPG tick, introducing helpful NPCs, crafting, mini-games and more. […]

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‘Vertigo 2’ Final Content Update Coming This Week with Level Editor, New Playable Characters & More

Vertigo 2 (2023), the Half-Life-inspired sci-fi adventure, is getting what the developer describes as the game’s “only content update” in the soon-to-launch ‘Bottomless Update’, which ought to keep you busy well after the credits roll. Slated to release on November 10th, the Bottomless Update is set to include three new features which developer Zach Tsiakalis-Brown […]

The post ‘Vertigo 2’ Final Content Update Coming This Week with Level Editor, New Playable Characters & More appeared first on Road to VR.

Space Biology, 3D Printing Fill Crew’s Research Schedule

Human research and space manufacturing packed the science schedule aboard the International Space Station once again on Tuesday. The Expedition 70 crew also continued its post-spacewalk cleanup activities and cargo craft work. Keeping crews healthy and in shape while living in the weightless environment of a spacecraft is a key priority for NASA and its …

Kuwait’s 4Sale Launches Matterport-Based Property Viewer

Kuwait’s largest online classifieds platform, 4Sale, announced on Monday that it had launched an immersive reality-focused real estate platform 4Sale Realty. Leveraging Matterport‘s volumetric capturing technologies and solutions, 4Sale Realty hopes to reinvigorate the Kuwaiti property market. For many, the process of buying, renting, and selling is mostly limited to in-person and ‘virtual’ video tours. […]

Is Microsoft Planning a Mixed Reality Showcase?

Next week, Microsoft Ignite 2023 will kick off, where the leading computing firm will showcase its latest innovations over a two-day schedule, which covers the firm’s comprehensive product portfolio. Among its innovations in AI and digital communications, the firm is working on boosting its mixed reality (MR) and industrial Metaverse offerings going into the new […]

Virtualware Becomes Official Sponsor of Unity’s Unite 2023 Education Summit

European virtual reality (VR) solution Virtualware announced on Monday it had officially sponsored the Education Summit at the Unite Summit 2023. With the new sponsorship, the company aims to boost “the potential of immersive technology in industry and education,” it said in a statement. Virtualware will also serve as the exclusive sponsor of the event […]

Is AI/AR a Paradigm-Shift for Patients?

Smart glasses vendors increasingly market AR devices as a paradigm-shifting hardware landscape for business and consumer clients.  Leading AR device representatives like Meta, RealWear, and Qualcomm are highlighting how lightweight immersive hardware can streamline work tasks with assistive reality visuals.  Moreover, immersive healthcare solutions partially drive the industry forward, thanks to new opportunities presented by […]

When Was the Last Time That You Updated Your LinkedIn Profile Image? [Survey]

Is it time to update your LinkedIn profile image?

YouTube Tests New Generative AI Elements, Including its Own In-Stream Chatbot

More generative AI tools from YouTube.

Meta Adds New Tools to Provide More Opportunity for Creators in the Coming Holiday Period

Some new incentives for creators as we head into the holiday season.

The Marketer’s Nightmare: Managing Social Media Assets in the Era of TikTok

Designers and marketers face an intimidating task today, managing assets across numerous social media platforms.

SteamVR Beta Shows Correct Controller Models For Quest 3 & Pro And Upgrades Theater Mode

SteamVR Beta update adds render models for Quest 3 & Pro controllers and a new Theater Screen for 2D games and applications.

Vertigo Games Is Developing A ‘High Profile AAA VR Game’ Based On Global Franchise

A job listing suggests Vertigo Games is developing a “high-profile, multi-platform AAA VR game” based on a globally recognized franchise.