Today, Rock Paper Reality (RPR) collaborated with Google and Adobe to enhance cross-platform AR retail experiences and promote commercial XR opportunities for in-person businesses. Patrick Johnson, CEO and Founder of Rock Paper Reality, remarked: The potential for any brand to tell stories beyond their traditional storefront or page, elevating how their audiences discover and engage […]
What is the Role of Generative AI in AR Shopping?
Augmented Reality (AR) shopping has revolutionized the retail industry by offering customers an immersive and interactive shopping experience. By blending the virtual and real worlds, AR shopping significantly boosts customer engagement and experience, leading to increased sales and conversion rates. Moreover, it can also reduce return rates and costs, making it a cost-effective and efficient […]
Leveraging the LinkedIn Algorithm for Maximum Exposure
Want more people to see your LinkedIn content? Wondering which signals the LinkedIn algorithm uses to assess and rank your content in the feed? To discover how to take advantage of the LinkedIn algorithm to maximize your exposure, I interview Richard Van Der Blom.
Guest: Richard van der Blom | Show Notes: socialmediaexaminer.com/578
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New Report Provides Insights Into How to Drive Customer Loyalty Amid Connective Shifts
The report looks at what consumers expect from brands, and how to drive enhanced loyalty.
TikTok’s AR Effect House Comes Out of Beta Mode
TikTok’s Effect House is a key link to the evolving opportunities of AR.
TikTok Outlines Enhanced Transparency Measures, in Compliance With EU DSA Regulations
The new tools provide more insight into how TikTok uses user data, and how brands are targeting their ads based on the same.
Magic Leap 1 AR Headset Will “Cease To Function” In 2025
Magic Leap 1, the first consumer AR headset, will “cease to function” from 31 December 2024.
Gazzlers Releases Next Month For Quest 2, PSVR 2, Pico & PC VR
Gazzlers arrives next month on Quest 2, PSVR 2, Pico and PC VR.
Vampire: The Masquerade – Justice Releases This November: Here’s Our Gamescom Hands-On
Vampire: The Masquerade – Justice releases this November.
Here are our teeth-on impressions of the blood-sucking title:
Apple Reportedly Testing New OLED Microdisplay Suppliers For Future Vision Headsets
Apple is reportedly testing new OLED microdisplay suppliers to increase the production scale of future Vision headsets.
Hands-on: ‘Vampire: The Masquerade – Justice’ Could Be a Better VR ‘Hitman’ Game Than ‘Hitman 3’
Fast Travel Games gave us a hands-on with Vampire: The Masquerade – Justice on Quest 2, the studio’s upcoming single-player adventure RPG set in the ‘World of Darkness’ universe. The vertical slice offered up an intriguing look into the game’s stealth combat mechanics, all of which feel pretty Hitman-esque, albeit with a sufficiently paranormal bend—not to mention […]
Major ‘The Light Brigade’ Update Brings New Player Classes, Items, Levels & More
Funktronic Labs released a massive update today to its roguelike shooter The Light Brigade (2023), which includes new player classes, tactical items, power-ups, levels and more. Called the ‘Memories of War’ Update, the new content drop is rolling out today to SteamVR, Quest 2, and PSVR 2, including a bunch of new stuff. Check out […]
PSVR 2 is Missing a Critical Mass of Compelling Exclusives, But There’s No Telling When More Will Come
It’s been six months since Sony launched PlayStation VR 2, handily one of the best pieces of consumer VR hardware we’ve laid eyes on. While the headset is undeniably great, Sony’s content strategy hasn’t been. Beyond a handful of launch titles, PSVR 2 didn’t really explode out of the gate like we hoped, and a future […]
Crew Handovers Continue as Four Members Near End of Six-Month Research Mission
The eleven orbital residents aboard the International Space Station spent Thursday gearing up for a crew split as the four newest members continue to settle into their daily routines in weightlessness and four other Expedition 69 crew members prepare for their ride home to Earth. Two crews are in the process of swapping places as …
Decentraland to Host Metaverse Architecture Biennale
Decentraland and W3rlds are set to host the world’s inaugural Metaverse Architecture Biennale (MAB) 2023. Titled “Presence of the Future,” the major event is set to take place from 21 to 24 September. Some of the world’s top architectural creators and firms will gather for the virtual event, highlighting the Metaverse as a prolific tool […]
Four XR Developer Insights on Apple’s Vision Pro
In a recent Apple developer blog post, the firm chose to highlight the experiences of four XR insiders who spent time working at its Labs developer suite. Apple’s Developer Labs allow individuals to leverage the firm’s hardware, software, and resources to create applications across the Apple OS ecosystem – including visionOS, iPadOS, or iOS. The […]
Lenovo ThinkReality VRX: An All-In-One VR Headset
Virtual Reality (VR) is quickly emerging as one of the most valuable tools in the enterprise technology stack. Once considered a science-fiction concept by many, virtual reality has become a versatile, accessible, and scalable way to enable creativity, collaboration, and new brand experiences. For companies investing in the future of the metaverse, hybrid work, and […]
JigSpace, Alfa Romeo Showcase AR ‘Art Car’ at Dutch Gran Prix
Alfa Romeo’s F1 Team ORLEN partnered with globally renowned artist BOOGIE to create an Art Car promoting the Dutch Grand Prix this week. Using augmented reality (AR) solutions from JigSpace, the partnership saw Sauber Motorsport’s Yan Lefort, Commercial Director, and Christian Dautenheimer, Head of Brand Management, collaborate to realise the project. The joint effort began […]
Meta Launches Updated WhatsApp for Mac App, With Improved Video Calling Features
Also worth noting, WhatsApp usage is rising in North America.
X Adds More Refinements to Community Notes
The Community Notes experiment has been a key beneficiary of Elon Musk’s faster-moving approach.
X Announces Political Ad Policy Updates, as Presidential Preselection Ramps Up
Elon’s free speech approach is set to be put to the ultimate test.
YouTube Launches New Education-Based Approach to Policy Violations
YouTube’s looking to help creators avoid channel strikes, which can lead to removal from the app.
Walkabout Journeys To Land Of The Elves With Alfheim Mini Golf On Sept. 7
Fans of norse mythology, high fantasy, and mini golf are about to journey to the bright and woodsy elvish land of their dreams.
15 Best AI Content Creation Tools in 2023: Boost Your Content Strategy with Artificial Intelligence
Narrato is an AI-powered content creation platform AI content creation tools are booming right now. While content creation plays a crucial role in the success of any marketing strategy, technology continues to advance. Artificial intelligence (AI) has emerged as a powerful tool for content creation. AI-powered content creation tools leverage natural language processing (NLP) and […]
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