AR Technology Brings Formula 1 Into Your Living Room

This is the closest you’ll likely get to owning an F1 car. With the new season just around the corner, professional Formula 1 race teams have begun revealing the official liveries for their 2023 F1 cars. This includes Alfa Romeo—who this week unveiled a bold red-and-black design for its C43 race car. As part of […]

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A Complete Guide to AR Smart Glass Solutions in 2023

Augmented reality (AR) solutions have grown in popularity over the last few years, utilising mostly consumer-facing smartphone platforms. These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones. Additional firms such as IKEA and Walmart have also explored how to use […]

Will Self-Custody Crypto Wallets Allow DeFi to Survive for XR Platforms?

In a world accelerating towards concepts like the “metaverse” and “Web 3.0”, extended reality is playing a significant role in how consumers are likely to interact with brands, entities, and experiences in the years ahead. We’re already seeing evidence of new XR-ready economies emerging in this digital landscape, from the rise of NFTs, to the […]

Why Are Motorists Switching to AR Navigation?

Imagine a world where drivers could get real-time visual instructions transmitted to their windshield when navigating roads around the world. They could see virtual arrows pointing them in the correct direction, alerts letting them know about potential mechanical problems, and even receive notifications to help them drive more safely. It might seem like a futuristic […]

Which Big Tech Companies Are Turning To The Blockchain?

A few years ago, the blockchain was a concept primarily associated with the cryptocurrency landscape. Mention “blockchain” to a brand and they’d assume the conversation would be straying towards Bitcoin or online trading. However, in recent years, businesses have begun to discover just how versatile blockchain solutions can be. More than just a system for […]

Google Says that AI-Generated Content is Not Against its Search Guidelines

But don’t start farming out your SEO content work to ChatGPT just yet.

YouTube Will Now Enable Brands to Buy Specific Time Slots Around Major Events for Masthead Ads

The new option will enable brands to own a timeslot surrounding a major event.

YouTube Adds New Option to Locate Comment Responses, Updates for Comments in Shorts

Some new engagement options for your YouTube channel.

TikTok Provides More Ways to Amplify Organic Content with Updated ‘Promote’ Tools

New ways to create quick campaigns on TikTok.

The Light Brigade Releases February 22 For Quest 2, PSVR 2 & PC VR

The Light Brigade now has a confirmed release date of February 22 for Quest 2, PSVR 2 and PC VR. 

Meta Targets Teens & User Retention In Horizon’s Next Steps

Meta set 2023 goals for its teams working on Horizon, including more than doubling its active userbase and creating at least one major hit experience on the platform, the WSJ reports.

The XR Week Peek (2023.02.08): Samsung is back to XR, Echo VR gets shut down, and more!

Today is my last day in China. These days have been hectic: I have met very interesting people (you will read about that in some upcoming articles), and I’m super happy about it. But this also created problems with my usual schedule… and that’s why you are reading today a version of the newsletter which […]

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‘Squid Game’ Multiplayer VR Experience Coming to Sandbox Locations This Year

Sandbox VR, the location-based VR destination, announced a new partnership with Netflix to create a virtual reality experience based on South Korean hit show Squid Game. Netflix’s most watched show of all time will soon have its own location-based VR experience, which will let fans take on the role of Squid Game contestant. Set to roll […]

Report: Meta to Open ‘Horizon Worlds’ to Younger Teens Amid Renewed Retention Push

Meta’s social VR app for Quest, Horizon Worlds, is lagging behind the competition when it comes to attracting and retaining VR users. According to a leaked memo obtained by The Wall Street Journal, the company is now ostensibly looking to boost numbers by more transparently appealing to younger teens in addition to funding a slew of […]

Meta Affirms Plans for Quest 3 Launch This Year, Despite Layoffs and Focus on “Efficiency”

Despite major layoffs from Meta, the company has affirmed that its next-gen consumer headset, Quest 3, is planned for release this year. While it will adopt some of the features from Quest Pro, not all will make the leap. In November last year, Meta announced plans to reduce its workforce by 13%—a whopping 11,000 cut […]

Resupply Rocket Ready for Launch, Crew Works Science and Plumbing

A new cargo mission stands ready to launch early Thursday and dock to the International Space Station two days later. Meanwhile, the Expedition 68 crew switched roles between space scientists and orbital plumbers on Wednesday promoting advanced knowledge and maintaining life support systems. A rocket packed with about three tons of food, fuel, and supplies, …

The Top U.S. Cybersecurity Diplomat’s Personal Twitter Account Was Hacked

Endgame Inc. chief executive officer Nate Fick speaks at the Montgomery Summit in Santa Barbara … [+]Monica, California on Wednesday, March 8th 2017. This summit brings together investors and top executives from the business world…read more

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The Creator Economy is Booming. Here are 6 Trends for Live-Streaming in 2023

The creator economy boom resulted in a huge spike for influencer marketing startups. Last year, Uplify, the sponsorship automation technology, had an unprecedented 300% revenue growth and 517% active community increase. The company startup is…read more

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Half-Life 2: VR Mod – Episode One Coming March 2023

The Source VR Mod Team is back with year another highly-anticipated VR mod. This past September Half-Life 2: VR Mod launched on Steam, allowing players to immerse themselves in Valve’s iconic first-person shooter game like never before. In the official roadmap, the Source VR Mod Team teased eventual VR support for Half-Life 2: Episode One […]

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Samsung & Google Partner To Develop New XR Tech

Qualcomm is also involved in the partnership. Last week Samsung held its half-annual Galaxy Unpacked event, during which the company revealed several updates regarding its lineup of Galaxy S23 hardware. That said, the most exciting news came towards the end of the presentation when Qualcomm CEO, Cristiano Amon, and Google SVP of Android, Hiroshi Lockheimer, […]

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SXSW 2023: VR for Good, J Balvin, and More

SXSW kicks off March 10 in Austin, and VR is poised to take the city by storm. Today, we’re excited to share that five Meta-funded…

Meta Horizon Worlds v96 Release Notes

Meta Horizon Worlds v96 just dropped! This release includes a new category of Social Tools in the asset library, new Skydomes rolling out to everyone,…

Microsoft Introduces Bing Chat, A New ChatGPT-Like Tool To Answer Any And Every Question

Microsoft has just revealed how its partnership with OpenAI will transform Bing. The company has introduced a chatbot akin to ChatGPT that it calls Bing Chat.

Here’s Our First Look At The OnePlus Keyboard 81 Pro

OnePlus finished its announcement today with an update to its Featuring platform’s latest project, the OnePlus Keyboard 81 Pro. We have all the details.

Police Chief Explains How Tesla Patrol Cars Saved Their Department Tons Of Money

Police in the town of Somerset, Wisconsin took delivery of its first Tesla Model Y patrol vehicle, and the chief expects it to save taxpayers $80,000.