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Another week, another roundup of amazing AR/VR news! Let’s see what have been the most interesting things happening in immersive reality… Top news of the week Qualcomm and Niantic bet on the future of augmented reality with AR2 The biggest news of the week took place in the Hawaii islands, where Qualcomm had its Snapdragon Summit event. […]

The post The XR Week Peek (2022.11.21): Qualcomm launches AR2 chip, HTC headset gets leaked, and more! appeared first on The Ghost Howls.

The retail and ecommerce sectors are rapidly discovering the benefits of new and disruptive ways to enhance the shopping experience for today’s digitally-savvy consumers. Since the pandemic, the purchasing experience for the average customer has changed on a massive scale. Clients and consumers are beginning to engage more heavily in digital interactions designed to make […]

Last Friday, Chinese augmented reality (AR) smart glasses manufacturer Nreal updated its Nreal Nebula operating system (OS) to support Apple Macs in a move which significantly improves productivity opportunities for the firm’s Air and Light product lineup. The update allows users to connect a Nreal product to a Macbook computer to stream immersive content on […]

Hand and eye tracking are crucial, integral tools to create the most authentic extended reality (XR) experiences. Market leaders have relied on the technologies to build interactive, secure human-computer interfaces (HCIs) capable of offering multiple benefits. Tobii has remained at the forefront of these solutions, recognising that eye-tracking tools pilot the world’s top immersive experiences. […]

Check out some of the top, rising visual trends that look set to dominate te next year. 

The listing provides an interesting overview of the year that was in product search trends.

Soccer was the most-watched sport on YouTube in 2021.

Snap says that AR has moved beyond its initial ‘fun’ use case.

HTC announced Black Friday offers beginning today in Europe, which see heavy discounts on the Vive Flow and Vive Pro 2 range.

More details here:

German extended reality (XR) firm has recently released a virtual reality (VR) film with tools from an industry-leading gaming engine. The German federal states of Lower Saxony and Bremen recently partnered with the Nordmedia funding agency to debut a chilling immersive experience for history learners. The Hanover, Germany-based company develops virtual, augmented, and mixed reality […]