The Importance of E-A-T in SEO

Simply put: if you’re optimizing your site for Google’s current algorithm, you’re already falling behind.  Over the past few years, Google has made several algorithm updates that show us directionally where they want organic search to be in the future and which types of content and websites they believe to be the ideal destination for […]

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Varjo Raises $40M Series D Funding to Expand Cloud-based XR Platform

Varjo, maker of high-end enterprise XR headsets, this week announced it has raised a $40 million Series D investment to continue building its Varjo Reality Cloud software and deliver a “true-to-life industrial metaverse.” Varjo makes some of the highest-end enterprise XR headsets on the market, along with unique software solutions, claiming recently that one quarter […]

Crew Studies Adapting to Microgravity, Scans Retinas

More human research, including how astronauts move around in microgravity as well as the effect of weightlessness on vision, packed the science program aboard the International Space Station on Thursday. The seven-member Expedition 67 crew also continued its ongoing focus on life support, orbital plumbing, and electronics systems maintenance. The lack of an up and …

Space Agriculture and Eye Checks Promoting Healthy Crews

Space botany and eye checks were at the top of the research schedule aboard the International Space Station on Wednesday. Life support system upgrades also continued during the middle of the week for the Expedition 67 crew members. Understanding how plants and humans are affected by long-term exposure to microgravity is key to prolonging mission …

Zuckerberg Announces Date for Meta Connect 2022

This Tuesday, the CEO and Founder of Meta, Mark Zuckerberg, announced on his Facebook account the official October 11 event date for Meta Connect 2022. In the same post, the CEO also added a new image of Project: Cambria, the long-awaited follow-up to the Meta Quest. What is Meta Connect? Meta Connect, formally Facebook Connect, […]

Geenee AR launches NFT All-Stars Metaverse

This Tuesday, webAR (augmented reality) content creation engine Geenee AR announced a Metaverse multiplayer experience for mobile and web browsers. The immersive multiplayer experience utilises NFTs, which enables players to enjoy the game using their custom blockchain avatars and digital wearables. GM! Introducing NFT All Stars, a multiplayer #WebAR game featuring #avatars from top #web3 […]

XR in Education Case Study in Focus: Oculus and Aptiv

The power of Extended Reality technology for education isn’t just evident in the traditional school and university landscape. Increasingly, large companies around the world are discovering the value of immersive tools when it comes to bringing powerful training opportunities to professionals. With XR tools, companies can empower staff members to work with complex machines and […]

Twitter Shares New Insights into TV Show Discussion via Tweet [Infographic]

Twitter is a key companion for trending TV shows.

Instagram Scales Back In-Stream Shopping Elements as it Re-Examines its Approach

IG users haven’t been overly excited about the opportunity to shop in the app.

LinkedIn Announces ‘Talent Connect’ 2022 Conference

The event will explore the latest trends and insights into the HR and recruitment sector.

Meta Launches ‘Creators of Tomorrow’ Initiative to Highlight Emerging Digital Artists

Meta’s looking to establish stronger bods with the next generation of digital artists.

Vive Focus 3 Gets Face & Eye Tracking Add-Ons Ahead Of Quest Pro Launch

HTC now sells eye and face tracking add-ons for Vive Focus 3, a month before Quest Pro’s launch.

First Contact Reveals Firewall Ultra, A Zero Hour Follow-Up For PSVR 2

First Contact announced Firewall Ultra today, a follow-up and evolution of Firewall Zero Hour, releasing exclusively for PSVR 2.

More details here.

Quest 2’s 120Hz Refresh Rate Will Soon No Longer Be An Experimental Option

Quest 2’s 120Hz refresh rate mode will soon no longer be experimental.

How to Assess Your Content Performance: 5 Tools You Haven’t Tried

Content analysis is a marketing task that’s never really complete. You need to come back to your old content again and again to see what should be updated, which new visibility opportunities can be pursued and how to better optimize it for more conversions. With that in mind, there’s no set list of content analysis […]

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HTC Launches Aftermarket Face & Eye-trackers for Vive Focus 3

HTC today announced it’s releasing both facial and eye-tracking units for its Vive Focus 3 standalone VR headset. The company says its new trackers will offer “more natural and immersive VR experiences, new options for enterprises to measure user responses, and even more accessible interaction methods such as gaze control.” The units are priced at […]

VR Vet Phaser Lock Announces Co-op Dino Hunting Game ‘Primal Hunt’

Phaser Lock Interactive, the VR studio behind Final Assault (2019) and Twisted Arrow (2017), announced an upcoming co-op dinosaur hunting game that pits you against a Jurassic Park’s worth of the mighty beasts—even Tyrannosaurus Rex. Called Primal Hunt, the cross-platform co-op game gives you a variety of armor and weapons as you track down and fight the […]

Designing Enterprise Avatars with HTC VIVE

Avatars are a way for individuals to represent themselves in virtual, augmented or mixed reality (AR/VR/MR) immersive experiences. Most immersive communication services come with feature-rich, inclusive avatar creation suites, including ENGAGE, Meta Horizons, and HTC’s VIVEVERSE. Creating a Bussiness-Savey Avatar To create a unique enterprise avatar on the HTC VIVE ecosystem, a user must access […]

IGS Europe 2022 to Rally XR at Madeira’s Savoy Palace

The ongoing bid to unite the virtual, augmented, mixed, and extended reality (VR/AR/MR/XR) sectors requires significant joint efforts to develop novel solutions, technologies, platforms, and standards. Organisations such as the VR/AR Association have responded to the demands of a rapidly changing tech sector since 2015 by providing a platform capable of facilitating such transformative development. […]

Ready Player Me, Spatial, Polycount Partner for Vogue’s Fashion Metaverse

Ready Player Me, one of the top global companies for avatar technologies, has recently partnered with immersive spaces platform Spatial and 3D experiences firm Polycount to host Vogue’s New World immersive fashion community. Spatial’s award-winning metaverse hub will allow visitors to attend virtual meetups complete with surreal virtual product lineups backed by blockchain technologies, allowing […]

Iristick Smart Glasses Continue Global Distribution

XR Today’s Rory Greener hosts Johan De Geyter, CEO, Irisitick. In this session, we discuss the following: 1) Inernational distribution strategies and global expansion goals 2) Further partnerships in other countries? 3) The benefits of Microsoft Teams on Iristick products If you’re looking for more information on this topic, visit Iristick. Thanks for watching, if […]

Instagram Tests New ‘Add Topics’ Option in the Reels Upload Process

The option could help you get your Reels in front of a more engaged, interested audience.

Winning Customer Love: How Small Businesses Earn Loyalty [Infographic]

Some key tips to help build your brand, and establish a stronger customer community.

The Key Social Platform Metrics to Track [Infographic]

Ensure you’re keeping tabs on the right metrics with this overview.

We Are One: Engaging VR Puzzles With Time Loops & Roomscale Shooter Action

Combining time loop puzzles with elements of roomscale shooters, We Are One creates an engaging mix of two very popular VR genres.

Our full impressions from Gamescom: