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Ten days ago, the business analysts at Gartner released their “Hype Cycle” for 2022, and inside there are references to some of the technologies that we in the immersive community care about, in particular the metaverse. Gartner Hype Cycle for Emerging Technologies A small primer in case you don’t know what is the Gartner Hype […]

The post The metaverse enters the Gartner hype cycle (but with a 10+ years outlook) appeared first on The Ghost Howls.

Emirates NBD, one of the largest lenders in the Middle East North Africa (MENA) region, announced on Wednesday it had opened an accelerator programme for startups seeking to promote customer experiences in the Metaverse. The ten-week-long programme will help startups create value, gain experience, and expand the region’s metaverse tech stacks, with a demo set […]

The advent of 360-degree filmmaking has seen the rise of a new genre of documentaries to captivate audiences, with numerous directors entering the domain of immersive storytelling. Novel camera systems have empowered such creative works, with filmmakers gaining access to democratised, streamlined systems to capture volumetric video on-the-fly and with minimal setup. XR Today spoke […]

Musk’s legal team continues to chase options to prove that Twitter has been misleading the market.

A look at how social media has emerged as a key B2B marketing tool.

A content calendar will help you stay on track, while also ensuring that all of your content initiatives remain focused on your key strategic goals.

Connected TV has become a key consumption trend, which provides more opportunities for advertisers.

Mothergunship: Forge’s first major content update has arrived on Quest 2 and SteamVR, adding new weapon parts, a beta co-op campaign and more.

In this session we discuss the following: 1) The technologies behind CANON’s EOS VR immersive filming solution 2) The inspiration behind Bucaria’s ‘This is Bike Life’ short film 3) The future of immersive technologies as a medium of artistic expression If you’re looking for more information on this topic visit Fovrth Studios at https://gofovrth.com/ and […]

Even in today’s transformative world, events are still some of the best places to learn about disruptive technology and innovative companies. For those interested in the incredible landscape of Extended Reality, an immersive event offers a peak behind the curtain of pioneering companies and products. XR Summit 2022 promises to be a must-attend conference for […]

This month, Psychic VR Lab, the parent company of STYLY, a popular extended reality (XR) content creation and distribution platform, announced the NEWVIEW Awards 2022 to promote the work of XR digital artists. ??????NEWVIEW AWARDS 2022??? ??????/?????/??????XR?????????? 5?????????????Create a Melting Reality? ??????????????? ENTRY Period?2022.8.8>> 2022.10.31 pic.twitter.com/CoCQWVLlw9 — NEWVIEW (@NEWVIEW_PROJECT) August 8, 2022 Event applications are […]

Asking yourself whether ads still work on Facebook and Instagram? Wondering what’s working for other businesses? To discover three ad strategies proven to convert on Facebook and Instagram, I interview Allie Bloyd.

Guest: Allie Bloyd | Show Notes: socialmediaexaminer.com/524

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Pinterest’s ‘Hosted Checkout’ will make it easier for users to go from discovery to purchase.

The new developer platform will facilitate the creation of new Reddit research and ad placement tools.

Another way to keep track of your WhatsApp interactions.

As TikTok’s influence grows, it becomes an even bigger focus for political campaigners.

Following a previous tease several months ago, Raw Fury announced Townscaper VR will launch for Meta Quest and Pico platforms on October 6.

More info here.