Last week at the Augmented World Expo (AWE 2022), Campfire, a distributor of holographic virtual and augmented reality (VR/AR) content, showcased Studio Console, a device for deploying immersive collaboration spaces. The device enables remote design teams to access enterprise-grade immersive collaboration environments, where employees can work together on real-time 3D (RT3D) digital twins like vehicles, […]
The Edge VR Debuts Magnetic VR Tracking Platform
The Edge VR, a company building magnetic tracking technologies for room-scale environments, announced last week it had opened its first experience centre to demo its proprietary tracking platform. Its cutting-edge technologies are deployed for immersive entertainment, education, and training use cases and were featured at the opening of its Experience Centre in Croton-on-Hudson, New York. […]
Twitter Launches Initial Test of New ‘Product Drops’ Launch Reminder Feature
Twitter’s looking to help merchants tap into discussion around the latest product launches in the app.
LinkedIn Adds New Elements to ‘Creator Mode’ Including Audio Events and New Audience Growth Opportunities
The new features provide more ways to build your personal presence in the app.
LinkedIn Adds Product Listings on Profiles, New Engagement Options to Build Your Brand Presence
The new options will provide more ways to showcase your expertise, and enhance your brand presence.
Twitter Launches Audio Translations for Charts for Visually Impaired Users
The option will provide another way for visually impaired users to engage with Twitter elements,.
HoloLens Head Leaving Microsoft Following Harassment Claims, MR Team Reorganized – Report
A new report claims that HoloLens head Alex Kipman is leaving Microsoft following misconduct allegations.
This, in turn, is apparently leading to wider shake-ups for the mixed reality teams.
Varjo combo hands-on: XR-3, Reality Cloud, and a tiny bit of Galea!
At AWE 2022, I have been able to try a few products by Varjo, the Finnish company that offers XR
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Don’t Ignore Social Commerce
When 2022 began and the world was optimistic for a post-pandemic era, trend spotters predicted (despite the opening of brick-and-mortar stores) that e-commerce would continue to grow. According to a recent industry report, e-commerce will account for 20.4% of global retail sales by the end of 2022, up from 10% only five years ago. The […]
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HoloLens Chief Alex Kipman to Leave Microsoft Amid Misconduct Allegations
Alex Kipman is leaving Microsoft amid what an Insider report alleges to have stemmed from misconduct allegations leveled at the HoloLens co-creator. The report maintains that Microsoft Cloud head Scott Guthrie is planning a reorganization of the departments, as Kipman is set to leave the company in the next two months as a part of transition […]
The post HoloLens Chief Alex Kipman to Leave Microsoft Amid Misconduct Allegations appeared first on Road to VR.
Magic Leap Commits to OpenXR & WebXR Support Later This Year on ML2
In an ongoing shift away from a somewhat proprietary development environment on its first headset, Magic Leap has committed to bringing OpenXR support to its Magic Leap 2 headset later this year. Although Magic Leap 2 is clearly the successor to Magic Leap 1, the goal of the headsets are quite different. With the first […]
The post Magic Leap Commits to OpenXR & WebXR Support Later This Year on ML2 appeared first on Road to VR.
Hands-on: Lumus Prototype AR Glasses Are Smaller & Better Than Ever
Lumus’ latest waveguide, dubbed Maximus, is now even more compact thanks to 2D image expansion. With impressive image quality and a more compact optical engine, the company is poised to have a leading display solution for truly glasses-sized AR headsets. Lumus has been touting its Maximus waveguide since as far back as 2017, but since […]
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Daylong Robotics as Crew Tests Advanced Attire aboard Station
Wednesday saw daylong automated robotics activities as the crew tested advanced attire while working aboard the International Space Station. The Expedition 67 crew also ensured communications and life support systems continued operating in tip-top shape today. The Kibo laboratory module from the Japan Aerospace Exploration Agency (JAXA) is the site of a pair of robotics …
Crew Checks Station Sound Levels, Tests Radiation Protection Vest
A variety of research operations were on the schedule for the Expedition 67 crew today including hearing checks, radiation protection, and space botany. The four astronauts and three cosmonauts also focused on cargo operations and International Space Station maintenance throughout the day. NASA and SpaceX now are targeting no earlier than June 28 for the …
CareAR Reveals Key Partnerships at AWE 2022
At last week’s Augmented World Expo (AWE) 2022, CareAR announced a strategic partnership with IT consultant company Infosys to enhance its augmented, virtual, and mixed reality (AR/VR/MR) customer experience (CX) and collaboration solutions. CareAR had a great time at AWE yesterday hosting a speaking session and a coffee break and enjoying being live at events! […]
Web3 Veteran Tony Parisi Joins ME Ventures
One of the world’s top experts on the Metaverse and virtual reality (VR) has recently joined investment fund Music Entrepreneur (ME) Ventures as one of its advisors and limited partners, it was announced on Monday. Tony Parisi, a world-renowned investor, inventor, businessman, and author, will serve as an advisor for the fund’s strategy as it […]
No Code WebAR Toolset Showcased at AWE 2022
Last Wednesday, KP9 Interactive announced a partnership with NuEyes to launch a no-code content creation toolset designed for augmented reality (AR) developers seeking to distribute immersive services for smart glasses. GeoCAST WebAR on NuEyes Pro 3e @NuEyesTech @WorldCAST_AR Find us at #AWE2022 to try for yourself. https://t.co/FtJjC1HWdt via @YouTube — April Robinson ?? ??#AWE2022 (@ar_augmentmrktr) […]
Red 6 Pilots Laud Novel AR Air Combat Trainer
Augmented reality (AR) tech firm Red 6 announced on Monday it had successfully tested its air combat flight training module for fighter pilots. The training programme features multiple AR assets, allowing pilots to train against virtual targets, noting a major technical milestone for the company’s extended reality (XR) solution. According to the Orlando, Florida-based firm, […]
Crypto Renaissance: A Historic Opportunity for Business
Skeptical about crypto and what it could mean for business? Concerned you might be missing out on the next big business frontier? To discover what happened during the Medieval and Renaissance era that led to rapid business growth, how it’s happening again, and what will likely take place in the very near future, I interview Josh Rosenthal.
Guest: Josh Rosenthal | Show Notes: socialmediaexaminer.com/c9
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LinkedIn Provides New Insights into How to Amplify Your Brand Messaging via Employee Advocacy [Infographic]
Thermo Fisher Scientific has seen big success in amplifying its company messaging via its employees in the app.
Clubhouse’s Latest Strategic Shift Points to Concerning Signs for the App’s Future
Is Clubhouse on the way out? Latest indicators point to some concerning trends.
Meta Looks to Improve Digital Literacy Through New ‘Pledge Planets’ Series in Messenger Kids
The new series aims to educate youngsters on the risk and harms of online interactions.
Snapchat Shares New Data on How AR and Camera Ads Can Help Boost Campaign Performance
Two new studies shine more light on the most effective Snapchat ads approaches.
IDC Estimates Quest 2 Has Sold Almost 15 Million Units
Analyst firm IDC estimates Quest 2 has sold almost 15 million units.
For comparison, PlayStation 5 has sold 20 million units and estimates put Xbox Series X & S over 14 million.
Auki Labs brings privacy and fast calibration to AR
One of the most interesting encounters I had at AWE has been with Nils Pihl, CEO of Auki Labs, a
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