Meta has outlined some key best practices to help advertisers maximize the appeal of their promotions to modern audiences.
WhatsApp’s Doubling the Size of Group Chats in the App
The super-massive WhatsApp group chats could open up a range of new use cases.
Twitter Expands Test of TikTok-Like Display Format in its Explore Tab
The updated format could help Twitter refine its recommendations, while also leaning into evolving consumer trends.
F1 22 VR Gameplay Revealed In New Video
The first F1 22 gameplay has been revealed.
Watch 10 minutes of footage here.
Volleyball And DIY Go Karting – VR Games On Our Radar This Week
A DIY kart racer and new volleyball experience are just some of the new VR games on our radar this week!
Meta Retiring Venues App & Building Events Into Horizon Worlds
Meta is moving Venues inside Horizon Worlds, effectively cutting off the original Quest from the company’s social VR platform in the process.
More here:
Meta and the next 24 months crucial for its leadership
Meta is currently the market leader in VR, and no company does even get close to its sales numbers. The
The post Meta and the next 24 months crucial for its leadership appeared first on The Ghost Howls.
Introducing the XR Awards 2022 Finalists
The XR Awards are debuting this year to showcase some of the best immersive extended reality (XR) solutions. Following an astounding number of submissions, our esteemed panel of judges have worked hard to refine the shortlist of finalists. This year’s categories represent a wide range of XR solutions for innovative firms adopting emerging technologies during […]
M Social Opens Decentraland Metaverse Hotel
Millennium Hotels and Resorts opened its M Social metaverse hotel on Decentraland to become the first-ever hospitality group to do so, the company announced on Thursday. Decentraland’s Genesis Plaza will host the digital lodge, which aims to communicate M Social’s branding as well as promote the development of a virtual community on the platform. Visitors […]
Red 6 Backs Saudi Air Force with XR Trainer
Augmented reality (AR) training software developers Red 6 announced a major strategic partnership with Saudi Arabia-based Advanced Electronics on Thursday to supply Saudi pilots with enhanced extended reality (XR) training technology. The partnership between Red 6 and Advanced Electronics, owned by the Saudi government’s Arabian Military Industries group, will prepare pilots for operating advanced BAE […]
XRA Joins ATARC-GITEC Event for VR Industry Training
The XR Association (XRA) joined an Emerging Technology Conference backed by the Advanced Technology Academic Research Center (ATARC) to discuss emerging technologies and their role in the public sector, the organisation reported on Monday. The Government Information Technology Executive Council (GITEC) hosted the conference, which took place in Annapolis, Maryland, and gathered IT leaders at […]
10 Content Marketing Statistics Every Marketer Should Know In 2022 [Infographic]
Why content? Check out these insights into key content marketing usage and response trends.
TikTok Expands Test of New ‘Friends’ Tab, Replacing ‘Discover’
The new tab will showcase content from your connections, which could help to make TikTok a more important interaction tool.
LinkedIn Updates Feed Algorithm to Downrank Engagement-Baiting Posts and Polls
Change is coming to your LinkedIn feed – because people have had enough of the many, many polls.
Twitter Announces New, Exclusive Video Content Partnerships at NewFronts 2022
The deals will provide new opportunities for Twitter’s ad partners to reach engaged audiences in the app.
Requisition VR Delayed As Ukrainian & Russian Staff Relocate
Requisition VR has been delayed as developer Arcadia VR seeks to relocate staff from Russia and Ukraine.
More details here.
Zuckerberg Meets With Luxottica Chairman To Plan ‘New Smart Glasses’
Mark Zuckerberg met with the Italian billionaire behind Ray-Ban & Oakley to plan “new smart glasses” and demo Meta’s neural wristband.
Fitness App Liteboxer Adds Free Subscription Tier On Meta Quest
Liteboxer has added a free tier to its subscription model, giving users unlimited access to a selection of workouts without committing to the premium paid tier.
Meta Shows Off Wrist-worn XR Controller Prototype to Ray-Ban Parent EssilorLuxottica
Meta CEO Mark Zuckerberg showed off a prototype of the company’s wrist-worn XR controller this week to EssilorLuxottica, the Italian parent company behind the Ray-Ban Stories camera glasses and a host of other conventional luxury eyewear brands. Although outwardly it appears to be similar to what the company revealed last year, it’s a definitely vote […]
The post Meta Shows Off Wrist-worn XR Controller Prototype to Ray-Ban Parent EssilorLuxottica appeared first on Road to VR.
NVIDIA Researchers Demonstrate Ultra-thin Holographic VR Glasses That Could Reach 120° Field-of-view
A team of researchers from NVIDIA Research and Stanford published a new paper demonstrating a pair of thin holographic VR glasses. The displays can show true holographic content, solving for the vergence-accommodation issue. Though the research prototypes demonstrating the principles were much smaller in field-of-view, the researchers claim it would be straightforward to achieve a […]
The post NVIDIA Researchers Demonstrate Ultra-thin Holographic VR Glasses That Could Reach 120° Field-of-view appeared first on Road to VR.
Niantic to Launch City-scale Visual Positioning System for AR Devices Later This Month
Niantic says it plans to launch its Lightship Visual Positioning System at its developer summit later this month. The system aims to form an underlying 3D map of the world so that all devices can share the same frame of reference even on massive scales. Many AR devices today are capable of localizing themselves within […]
The post Niantic to Launch City-scale Visual Positioning System for AR Devices Later This Month appeared first on Road to VR.
Station Crew Gets Back to Work After Crew-3 Mission Ends
The Expedition 67 crew was back to normal on Friday following the departure of four commercial crew astronauts early Thursday morning. The seven International Space Station astronauts and cosmonauts will live and work in space together until late summer. The SpaceX Crew-3 mission ended at 12:43 a.m. EDT on Friday when the Dragon Endurance crew …
Crew-3 Astronauts Splashdown Ending Six-Month Mission
NASA astronauts Kayla Barron, Raja Chari, and Tom Marshburn, as well as ESA (European Space Agency) astronaut Matthias Maurer splashed down safely in the SpaceX Dragon Endurance in the Gulf of Mexico off the coast of Tampa, Florida, at 12:43 a.m. EDT after 177 days in space. Teams on the Shannon recovery ship, including two …
Dragon Endurance Fires Engines to Return Crew-3 to Earth
The Dragon Endurance spacecraft carrying NASA astronauts Kayla Barron, Raja Chari, and Tom Marshburn, as well as ESA (European Space Agency) astronaut Matthias Maurer on their return to Earth after a nearly six-month science mission has completed its deorbit burn as expected ahead of splashdown at about 12:43 p.m. EDT in the Gulf of Mexico off …
NASA TV is Live as Crew-3 Gets Ready for Earth Return
Watch the agency’s live coverage as NASA astronauts Kayla Barron, Raja Chari, and Tom Marshburn, as well as ESA (European Space Agency) astronaut Matthias Maurer inside the SpaceX Dragon Endurance spacecraft are nearing the final stages of return before splashing down in the Gulf of Mexico at 12:43 a.m. EDT. Weather conditions remain within the …