As immersive technologies evolve, enterprises are eager to explore new ways to blend physical realities with virtual ones to power enriching experiences. Holograms are an effective way to achieve this as they allow users to project 3D images on a physical surface and simulate virtual designs in real-world surroundings. Holograms for enterprise use were popularized […]
Facebook Renames ‘News Feed’ to Just ‘Feed’ to Avoid Potential Confusion
The change will not change how the Feed works, nor have any impact on the Feed algorithm.
Meta Provides New Recommendations to Help Advertisers Lessen the Impacts of Apple’s ATT Update
Apple’s ATT update has caused some major headaches for Facebook and Instagram advertisers.
TikTok Launches New Brand Safety Center to Provide a Central Hub for its Various Resources
As it looks to maximize its business opportunities, TikTok has launched a new hub for its various brand safety tools and projects.
Pinterest Outlines 6 Ideas for Making Best Use of Idea Pins
Pinterest says that user interest in Idea Pins is growing, which could present a good opportunity for audience engagement.
Valve Officially Marks SteamVR Games As ‘Unsupported’ On Steam Deck
Valve began updating SteamVR games with the ‘Unsupported’ tag for Steam Deck compatibility this week, ahead of the device’s launch in the coming weeks.
Competitive VR Shooter Vail Launches Alpha Tests This Weekend
Competitive VR shooter Vail is launching alpha tests this weekend.
Details on how to sign-up right here.
Alex Honnold: The Soloist VR Brings Free Solo Star To Oculus TV For Quest
The Soloist VR follows solo climber Alex Honnold, known for the 2018 documentary Free Solo, on a new 2-part adventure filmed for VR, coming to Quest next month.
Nintendo Is Interested In The Metaverse… Once It’s Ready
Nintendo says it’s interested in the idea of the metaverse.
But it would only join the fray if it give it the ‘Nintendo approach’.
This ‘Half-Life: Alyx’ Mod is the John Wick VR Game We Always Wanted
Half-Life: Alyx (2020) has been in the wild for a little under two years now, and modders have been busy using it to make cool stuff—just like they did with the original Half-Life (1998). Enter ‘Gunman Contracts’, a multi-chapter mod that scores some serious style points while smartly leveraging Valve’s Source 2 for some John Wick-style […]
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VR’s Biggest Ad Yet Pushed ‘Meta Quest’ to a National Audience During the Super Bowl
It’s hard to find a single event with a bigger audience than the Super Bowl, which has made it one of the hottest pieces of advertising real estate anywhere. Meta went big this year with a 60 second ad spot that served to both promote VR to a national audience and solidify its rebranding from […]
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Vein, Eye Scans as Russian Cargo Mission Orbits Toward Station
Vein scans and hardware maintenance kept the Expedition 66 crew busy on Tuesday aboard the International Space Station. Meanwhile, Russia’s 80th space station cargo mission is orbiting Earth and on schedule to arrive at the orbiting lab early Thursday. Three astronauts were scheduled on Tuesday afternoon for a series of vein and eye scans with …
Russian Cargo Craft Blasts off to Resupply Station
The uncrewed Russian Progress 80 is safely in orbit headed for the International Space Station following launch at 11:25 p.m. EST (9:25 a.m. on Feb. 15 Baikonur time) from the Baikonur Cosmodrome in Kazakhstan. The resupply ship reached preliminary orbit and deployed its solar arrays and navigational antennas as planned on its way to meet …
Russian Cargo Craft Launching to Station Live on NASA TV
NASA Television, the agency’s website and the NASA app now are providing live coverage of the launch of a Russian cargo spacecraft to the International Space Station. The uncrewed Russian Progress 80 is scheduled to lift off on a Soyuz rocket at 11:25 p.m. EST (9:25 a.m. on Feb. 15 Baikonur time) from the Baikonur Cosmodrome …
Big XR News from McDonalds, Snap, Basemark, and Unity
Four of the world’s biggest brands made headlines after stepping up efforts to enter the Metaverse and develop next-generation solutions for the future spatial communications platform. McDonald’s, Unity, Snap, and Basemark delivered their use cases for virtual, augmented, and mixed reality (VR/AR/MR), which showcased fresh approaches to immersive technologies. Here are the biggest stories from […]
VR, Metaverse Insurance Claims Jump 31 Percent
Aviva, the UK’s biggest insurance firm, revealed in a report that claims on accidents from Metaverse and virtual reality (VR) devices spiked 31 percent last year, the Guardian reported on Monday. According to the London-based company, some injuries have involved people shattering light fixtures, punching ceiling fans, crashing into furniture, breaking televisions, and others, sending […]
InVeris to Debut AR Trainer at World Defense Show
InVeris Training Solutions (IVTS) is set to debut its See-Rehearse-Collectively Experience (SRCE) augmented reality (AR) solution at a major upcoming event, it announced on Monday. The defence training firm will unveil its world-first SRCE platform at World Defence Show in Riyadh, Saudi Arabia, which will allow military personnel and law enforcement to practice full-scale missions […]
What Is the Blockchain?
The blockchain refers to a data storage and transmission protocol based on an architecture of connected ‘blocks’. Cryptographer David Chaum first mentioned the concept of the blockchain in his 1982 dissertation, Computer Systems Established, Maintained, and Trusted by Mutually Suspicious Groups, but at that time, the technology did not exist to make it viable. […]
Instagram Adds Stories Likes to Provide Insight on Viewer Engagement
The option provides a low-touch way to engage with Stories, which could have a big impact.
Snapchat Shares New Data on the Value of its ‘High Impact’ Ad options
The study looks at how Snap’s most prominent ad options can drive brand awareness and direct campaign performance.
Snapchat Will Enable Top Creators to Insert Mid-Roll Ads into Their Stories in New Monetization Test
It’s the latest in Snap’s push to build a more sustainable funding system for creators in the app.
Should You Use Hashtags on LinkedIn? [Poll]
LinkedIn has been putting more emphasis on hashtag use of late – but do they really help to improve your post performance?
Multiplayer VR Horror Paranormal Hunter Gets Free Demo
Multiplayer VR horror game Paranormal Hunter now has a free demo on PC for Meta headsets.
It’s a bit like Phasmophobia, but can it stand apart from its influences?
The XR Week Peek (2022.02.14): SteamVR headsets go beyond 3M, body-tracking leaked for Quest SDK, and more!
Happy San Valentine’s Day everyone! We are all in love with XR, so this is our day… and I also
The post The XR Week Peek (2022.02.14): SteamVR headsets go beyond 3M, body-tracking leaked for Quest SDK, and more! appeared first on The Ghost Howls.
Crew Gets Ready for Pair of Cargo Missions Launching this Week
A Russian cargo craft is at its launch pad counting down to a lift off tonight to resupply the International Space Station. Meanwhile, the seven-member Expedition 66 crew stayed focused on a variety of research activities while getting ready for another cargo mission due to arrive early next week. Russia’s ISS Progress 80 resupply ship …