The Academy of International Extended Reality (AIXR) announced the winners of its 2021 annual VR Awards ceremony, which featured over 128 nominations from firms, content creators, and organisations across the world. A panel of 70 judges selected winners from 98 finalists for a prestigious evening of virtual and real-world discussions. The event, hosted by Mike […]
XRA Chief to Join 5th Annual Virtual Reality Day
The Extended Reality (XR) Association has announced its top official will attend the fifth annual Virtual Reality Day event on Saturday. The industry-wide organisation in the United States, representing some the world’s top global XR firms, said Elizabeth Hyman, Chief Executive of the XRA, will join the event for a series of talks on the […]
Spatial to Sell Virtual Environment as NFT
This Monday, mixed reality (MR) collaboration platform Spatial opened online bidding for “The Meeting Room” (TMR), an immersive environment available as a non-refundable token (NFT) on SuperRare Lab’s online auction platform. Spatial has started the online auction at a reserve price of 25 Ether – a popular cryptocurrency. Once a buyer matches the reserve, other […]
Snoop Dogg, Deadmau5 to Join Outlier Ventures Partnership
The Metaverse has a new set of heavyweight supporters from the entertainment industry, who plan to invest in the rising platform as strategic members of Outlier Ventures, it was reported on Friday. US hip hop giant Snoop Dogg and Canadian music producer Deadmau5 have announced they would join the firm to invest in and advise […]
New Study Looks at Optimal Hashtag Usage in Instagram Feed Posts, Based on 18m Examples
How many hashtags should you include in your IG posts? Some new insights to consider.
New Survey Underlines TikTok’s Rise Versus Instagram a the App of Choice Among Teen users
The latest report once again underlines the rise of TikTok, a key concern for Meta’s next-level metaverse shift.
Facebook’s Working on a Universal Translation Engine that Can Understand 128 Different Languages
The process could open up a range of new connection and business opportunities.
Hootsuite Outlines Key Social Media Marketing Trends for 2022, Based on 18k Responses [Infographic]
The new report outlines what’s coming next in the social media marketing sphere.
Demeo Wins Best Game At VR Awards, Reverb Omnicept Takes Hardware
Delightful VR dungeon crawler, Demeo, has taken the Game of the Year prize at the annual VR Awards.
Meta Quest Branding Takes Over Oculus Website
Quest’s transition from Oculus to Meta is nearly complete as new logo arrives on Oculus website.
Epic’s Tim Sweeney Says Metaverse A ‘Multitrillion-Dollar’ Opportunity
The Chief Executive Officer of Epic Games sees the “metaverse” as a potentially “multitrillion-dollar part of the world economy.”
HaptX Gloves hands-on: one of a kind haptic device for VR
In my long streak of articles about my hands-on at AWE 2021 (I hope you are liking them!), today I
The post HaptX Gloves hands-on: one of a kind haptic device for VR appeared first on The Ghost Howls.
What Brands Need to Know About Misinformation and Disinformation
There are no earthworms in beef jerky sticks. It is important I state that up front, lest anyone not read this post in its entirety. Misinformation Opened A Can Of Worms For Me Beef jerky was my earliest memory of encountering misinformation. I always seemed to be running late at lunch when I was in […]
The post What Brands Need to Know About Misinformation and Disinformation appeared first on Content Marketing Consulting and Social Media Strategy.
4 Reputation Management Realities That All Brands Now Face
What do Beyoncé, Kate Middleton, and Harrison Ford have in common? Other than having devoted fan bases, they’re celebrities who have a reputation for giving very few interviews. They control their messaging tightly. While Beyoncé and Kate Middleton choose to go directly to their fan bases with highly choreographed messaging through their social media channels, […]
The post 4 Reputation Management Realities That All Brands Now Face appeared first on Content Marketing Consulting and Social Media Strategy.
Leading Hand-tracking Company Ultraleap Raises $82 Million Investment
Ultraleap, a leading company focused on hand-tracking interfaces, this week announced it has secured a £60 million (~$82 million) Series D investment, with the goal of expanding its hand-tracking and mid-air haptic tech in the XR space and beyond. Formerly known as Ultrahaptics, Ultraleap was formed after the UK-based haptics company acquired leading hand-tracking company Leap […]
The post Leading Hand-tracking Company Ultraleap Raises $82 Million Investment appeared first on Road to VR.
SRDTU, Meta to Host Spark AR Workshop
Delhi Technological University’s Society of Robotics (SRDTU) and eLearning platform Reskill are teaming up to host ‘Spark DTU,’ an online workshop supported by Meta, to instruct augmented reality (AR) content creators of all skill levels on the Spark AR Studio software development kit (SDK). Reskill is hosting the digital workshop via its online learning platform […]
Huawei Launches VR Glass 6DoF Headset
Huawei technologies has revealed news of an upcoming virtual reality (VR) headset, media reported this week. Speaking at the Huawei Full Scenario Smart Life Conference, the Chinese tech giant said as quoted by Huawei Central it would launch its VR Glass 6 degrees-of-freedom (DoF) game headset, which weighs only 188 grammes and can connect to […]
Ultraleap Raises £60m for Metaverse Haptics Tools
Ultraleap, a market leader in hand tracking and haptics hardware, announced on Wednesday it had secured roughly £60 million GBP in a round of funding. The Bristol-based firm secured the funding from investors such as Tencent, CMB International, Mayfair Equity Partners, and raised additional capital with British Patient Capital’s ‘Future Fund: Breakthrough’ accelerator programme. The […]
Microsoft Files Mixed Reality Space Anchors Patent
Microsoft, Inc filed a patent last week for a spatial anchors’ technology to create augmented and mixed reality (AR/MR) experiences with holographic 3D content. The US tech giant filed the patent “Connecting spatial anchors for augmented reality” which outlined a device consisting of a processor, memory storage unit, and camera utilising spatial anchors via the […]
How to Use Story to Boost Your YouTube Views
Wondering how to increase watch time on your YouTube videos? Want to become more memorable to your viewers? To discover a seven-step story framework for creating effective YouTube content that inspires action, I interview Tim Schmoyer.
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Facebook Tests New User Content Controls for News Feed, New Restrictions for Ad Placement
The new control options will give users and brands more ways to manage their Facebook experience.
Google Adds New Trend Prediction Tools, Personalized to Your Business, to Google Ad Insights
The new predictive elements could help you map out a better Google Ads strategy.
TikTok Publishes New Guide for SMBs Looking to Get Started in the App
The guide provides some key pointers on developing a more effective TikTok content approach.
Clubhouse Adds Live Captions to Maximize Accessibility
The option will expand Clubhouse accessibility, as the app continues to grow its user base.
Topgolf With Pro Putt Is Now GOLF+, With Full Swing Courses On Quest 2
Topgolf with Pro Putt is rebranding to GOLF+, and the full swing course update is now available.
The fictional Cliffs course is free and the real world Wolf Creek is available for $7.99. A third course will be offered in December.