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Recently, Meta’s Q1 2025 earnings call was released to the public, revealing key insights into its operations, just as the firm moves towards AI and AR innovations. As Google rises as a wildcard new leader in XR, with its emerging AndriodXR framework, it appears the Google Glass promise is returning in a new form. With […]

Thinking of using haptics in business use cases? Now could be the perfect time to dive in. Haptic feedback technology isn’t just for games console controllers or smartphones anymore. It’s quickly making waves in the extended reality environment, introducing new levels of immersion to virtual workspaces, and training environments. Although every company isn’t necessarily fighting […]

A handy overview of Meta’s ad measurement solutions.

The TikTok U.S. saga looks set to drag on for some time yet.

Some fresh new updates for Pinterest search. 

Personalization generally comes at the cost of privacy. 

Zombie Army VR released a new trailer teasing its gameplay features before this month’s launch on Quest, Steam, and PS VR2.

Mixed reality arcade game Galactic Traffic Control added a fully immersive ‘VR Mode’ and a ‘Mini Mode’ that doesn’t require a room mesh.

Hey everyone, it’s been a while since I’ve written an article on this blog, so I thought it was about time to tell you something about my current situation, the direction of this blog, and some upcoming trips that may lead me to meet some of you! My trips: the UK, China, the US, Germany […]

The post An update on me, my blog, my trips to China and the US appeared first on The Ghost Howls.

I would like to say that this has been an exciting week for XR, but it wouldn’t be true: actually, probably also because of the vacations for the 1st of May, it has been one of the most boring weeks of the year in our field. But I’m excited anyway since I’m going to have […]

The post The XR Week Peek (2025.05.05): Meta Quest’s disappointing sales, passthrough apps now on the Horizon Store, and more! appeared first on The Ghost Howls.

A full suite of human health research kept the Expedition 73 crew busy Tuesday aboard the International Space Station.

If you thought that extended reality headsets were transforming the workplace, just wait until you start upgrading your immersive experiences with the sense of touch. Wearable haptics, for business use cases like training, collaboration, and even product design, are becoming increasingly popular. These days, we have a lot more than just VR gloves bringing “tangibility” […]

The new campaign aims to highlight the platform’s expanding corpus of products.

X is looking to confirm user identities as part of its payments plan.

TikTok’s shared some new insights into its evolving shopping safety measures.

TikTok’s been hit with a new fine over user data transfers.