XR-Related Business Confidence Grows, as Segment Opportunity Remains Diverse

The “State of XR 2024” report, recently released by XR Today, compiles expert insights and data from leaders in the immersive technology industry. The report highlights that while VR (Virtual Reality), MR (Mixed Reality) headsets, and AR (Augmented Reality) smart glasses have not yet reached widespread adoption, the rates of software and hardware adoption are […]

Big XR News: Microsoft Leave Headset Race, Orion Debuts, and XR Data Considerations

Watch on YouTube. In this episode of the Big XR News show, Rory Greener, Tech Journalist, XR Today, welcomes some of XR’s top analysts to talk about the latest news from across the industry. Our guests include: Kevin ‘O Donovan, Co-Chair, Industrial Metaverse & Digital Twin Committee, VRARA Jay Latta, Founder and Speaker, The Fusionists […]

Virtualware Debuts VIROO 2.6: Ready-to-run XR Solution

Watch on YouTube XR Today’s Rory Greener hosts Alberto Carlier, VIROO’s Product Marketing Manager at Virtualware, to talk about the latest 2.6 version of the enterprise-facing XR Solution: VIROO. Learn more about the platform here. Thanks for watching. If you’d like more like this, don’t forget to SUBSCRIBE to our channel. You can also join in the […]

AWE EU 2024 to Round Off a Year of XR Innovation

The Augmented World Expo (AWE) is hosting its EU edition at the Austria Center Vienna on 29 and 30 October to round off the year. The event is the third of the AWE’s yearly trilogy, including a US and Asia edition, which the group held earlier this year.   At the AWE EU 2024 event, […]

YouTube Adds Poll Stickers for Shorts, Ad Category Blocking for Channels

The latest feature updates from YouTube.

Meta Shares Ad Creation Tips at Restaurants Summit

Some valuable notes from Meta’s ads team.

Instagram Unveils Annual ‘Creators of Tomorrow’ Listing

The listing showcases some of the top emerging creative talent in the app.

Instagram Experiments With Reels Performance Tips In-Stream

The notes explain why a Reel is performing well. 

Shattered Brings Escape Rooms To Mixed Reality On Quest 3 Later This Year

Shattered aims to deliver mixed reality escape rooms mixed with a psychological thriller this December on Quest 3.

Vimeo Now Has An Apple Vision Pro App And Natively Supports Spatial Videos

Vimeo now has an Apple Vision Pro app and natively supports Apple’s spatial video format, including uploading from iPhone.